by MarkLives (@marklives) Here is the winners’ list for the second evening of the 2014 Loerie Awards (held on Sunday, 21 September 2014). Congratulations to all the winners. Please note that the list below includes those awarded on Saturday night as well.
The Grand Prix winner on Sunday night was: Ogilvy & Mather Johannesburg for Lucozade “Give me strength”.
The Effective Creativity category allows previous Loerie winning entries to be measured for effective business results. Two Gold Loeries were awarded: to Ster Kinekor and FoxP2 for “Great moments at their Greatest”; and Johnnie Walker and the King James Group for “Johnnie Walker One Bottle.”
Keith Rose, director and founding partner of Velocity, was inducted into the Loeries Hall of Fame for his outstanding contribution to the industry.
The Adams & Adams Young Creatives Award, for exceptional achievement at the age of 27 or younger, went to Matthew Pullen and Freda Raubenheimer.
| Prize | Category | Country | Brand | Entry Agency | Title |
| Gold | Africa & Middle East – Communication Design | United Arab Emirates | Abdul Latif Jameel Community Initiatives | Brand Union | Unsung Heroes |
| Silver | Africa & Middle East – Digital & Interactive Communication | Turkey | Durex | Havas Worldwide Istanbul | Farewell Elizabet |
| Campaign Silver | Africa & Middle East – Live Events | Namibia | Commodity Exchange cc | Advantage Y&R | The invisible threat |
| Campaign Silver | Africa & Middle East – Print Communication | Uganda | Roofings | Scanad Uganda | Shock |
| Campaign Bronze | Africa & Middle East – Print Communication | Uganda | Airtel Uganda | Scanad Uganda | Send Money |
| Campaign Bronze | Africa & Middle East – Print Communication | Kenya | Brighter Monday | Flametree | Stuck in the wrong job? |
| Silver | Africa & Middle East – Outdoor & Collateral Media | Kenya | Sprite | Ogilvy & Mather Africa – Nairobi | Bill the Billboard |
| Bronze | Africa & Middle East – Outdoor & Collateral Media | Mozambique | DSP Plascon | GOLO | Colorful Escalators |
| Campaign Gold | Africa & Middle East – Radio Communication | United Arab Emirates | Sawa Mninjah | Geometry Global Dubai | Sri Lankan Health Spa |
| Silver | Africa & Middle East – TV; Film & Video Communication | Korea; Republic Of | LG Electronics | KREMA Worldwid | Beaming Rocket |
| Bronze | Africa & Middle East – TV; Film & Video Communication | Kenya | Tusker | BBDO EAST AFRICA | Twende Kazi |
| Silver | Africa & Middle East – Media Innovation Single | United Arab Emirates | Sawa Mninjah | Geometry Global Dubai | Rescue Radio, The Rescue Continues |
| Bronze | Africa & Middle East – Media Innovation Single | Uganda | Roofings | Scanad Uganda | The box |
| Gold | Africa & Middle East – Ubuntu Award | Zimbabwe | Unilever | JERICHO ADVERTISING | SUNLIGHT RAY OF HOPE |
| Campaign Silver | Africa & Middle East – Integrated Campaigns | Nigeria | MTN | DDB Lagos | Saka Ports |
| Campaign Bronze | Africa & Middle East – Integrated Campaigns | Kenya | Tusker | BBDO EAST AFRICA | Twende Kazi |
| Silver | Brand Identity & Collateral Design – Logos | South Africa | Fonts For The Future | Shift Joe Public | Fonts For The Future |
| Silver | Brand Identity & Collateral Design – Logos | South Africa | 5 and 10 | Boomtown | Between 5 and 10 |
| Bronze | Brand Identity & Collateral Design – Logos | South Africa | Punk | Punk / King James Group | I AM PUNK |
| Campaign Bronze | Brand Identity & Collateral Design – Identity Programmes | South Africa | Nestle Professional | Lowe Cross Colours | Thought for food |
| Campaign Bronze | Brand Identity & Collateral Design – Identity Programmes | South Africa | The Post Office | Joe Public | Meet The Post Office |
| Campaign Bronze | Brand Identity & Collateral Design – Identity Programmes | South Africa | The Hardy Boys | The Hardy Boys | THB Group CI |
| Campaign Bronze | Brand Identity & Collateral Design – Posters & Billboards | South Africa | ANTI EST | Grid Worldwide Branding (Pty) Ltd | ANTI EST #UNLEARN |
| Gold | Brand Identity & Collateral Design – Direct & Promotional Mail | South Africa | Antalis | Shift Joe Public | Start The Day With Paper |
| Bronze | Brand Identity & Collateral Design – Direct & Promotional Mail | South Africa | Nandos | Black River FC | How does Nandos make you feel? |
| Silver | Brand Identity & Collateral Design – General Collateral | South Africa | Adidas | 140 BBDO | The Ghost |
| Campaign Bronze | Brand Identity & Collateral Design – General Collateral | South Africa | Joburg Zoo | Y&R South Africa | See what comes out in the dark |
| Bronze | Brand Identity & Collateral Design – General Collateral | South Africa | Absa | The Jupiter Drawing Room (South Africa)Johannesburg | Make Think Did |
| Bronze | Three Dimensional & Environmental Design – Architecture | South Africa | Steyn City Development | Boogertman & Partners Architects | The Disappearing Clubhouse |
| Bronze | Three Dimensional & Environmental Design – Interior Design & Temporary Structures | South Africa | ANTI EST | Grid Worldwide Branding (Pty) Ltd | ANTI EST #UNLEARN |
| Bronze | Three Dimensional & Environmental Design – Package & Industrial Design | South Africa | LAND ROVER JAGUAR | Y&R South Africa | LAND ROVER BOTTLE CAP |
| Gold | Publication Design – Book; Magazine & Newspaper Design | South Africa | Fonts For The Future | Shift Joe Public | Fonts For The Future |
| Silver | Publication Design – Annual Reports; Brochures & Technical Literature | South Africa | South African Maritime Safety Authority | Shift Joe Public | Expanding Possibilities |
| Bronze | Publication Design – Annual Reports; Brochures & Technical Literature | South Africa | Wildlife and Environment Society of South Africa | human.kind Advertising | WESSA Annual Review 2013 |
| Bronze | Motion Graphic Design – Broadcast Design & Graphics | South Africa | SuperSport | Thackwell & Whittaker | SuperSport Absa Currie Cup Promo |
| Grand Prix | Design Mixed-Media Campaign | South Africa | ANTI EST | Grid Worldwide Branding (Pty) Ltd | ANTI EST #UNLEARN |
| Campaign Gold | Design Mixed-Media Campaign | South Africa | Fonts For The Future | Shift Joe Public | Fonts For The Future |
| Campaign Silver | Design Mixed-Media Campaign | South Africa | Chamber of Mines SA | Quirk Cape Town (Pty) Ltd | COMSA : Whats Yours Is Mined |
| Campaign Bronze | Design Mixed-Media Campaign | South Africa | Interactive Africa | The Jupiter Drawing Room (South Africa) Cape Town | Design Indaba – Spread the Word |
| Craft Certificate | Design Crafts – Photography | South Africa | The Hardy Boys | The Hardy Boys | THB Group CI |
| Craft Gold | Design Crafts – Illustration | South Africa | ANTI EST | Grid Worldwide Branding (Pty) Ltd | ANTI EST #UNLEARN |
| Craft Gold | Design Crafts – Typography | South Africa | Fonts For The Future | Shift Joe Public | Fonts For The Future |
| Craft Certificate | Design Crafts – Typography | South Africa | ANTI EST | Grid Worldwide Branding (Pty) Ltd | ANTI EST #UNLEARN |
| Craft Certificate | Design Crafts – Typography | South Africa | Antalis | Shift Joe Public | Start The Day With Paper |
| Bronze | Digital & Interactive – Internet Advertising | South Africa | First National Bank | Gloo Digital Design | FNB League of Innovators |
| Campaign Bronze | Digital & Interactive – Email marketing | South Africa | Heat Magazine | Publicis Machine | Letters |
| Bronze | Digital & Interactive – Email marketing | South Africa | Right2Know | Ireland/Davenport | Confidential E-mail |
| Gold | Digital & Interactive – Website | South Africa | Wrigley | DDB South Africa | Smuggle the Rainbow. Taste the Rainbow. |
| Silver | Digital & Interactive – Website | South Africa | Merchants on Long | Pier2Pier | Merchants Online |
| Bronze | Digital & Interactive – Website | South Africa | Capitec Bank | Quirk Cape Town (Pty) Ltd | Capitec Bank Website |
| Gold | Digital & Interactive – Microsite | South Africa | Brandhouse Beverages | King James Group | King Of Flavour |
| Bronze | Digital & Interactive – Microsite | South Africa | BirdLife South Africa | Utopia | The Penguin Run |
| Silver | Digital & Interactive – Social Media | South Africa | PharmaDynamics | Saatchi & Saatchi South Africa | Project Trapped |
| Silver | Digital & Interactive – Social Media | South Africa | Metro FM | King James II | Pilgrimage |
| Bronze | Digital & Interactive – Social Media | South Africa | The Haven Night Shelter on Napier | M&C Saatchi Abel | The Street Store |
| Silver | Digital & Interactive – Applications; Activations & Interactive tools | South Africa | First National Bank | Gloo Digital Design | FNB ATM Switch |
| Silver | Digital & Interactive – Applications; Activations & Interactive tools | South Africa | Johnnie Walker | King James Group | Johnnie Walker Whisky Profiler |
| Bronze | Digital & Interactive – Applications; Activations & Interactive tools | South Africa | Labello | FCB South Africa (PTY) LTD and HelloComputer | The Electric Kiss Project |
| Bronze | Digital & Interactive – Mobile Advertising | South Africa | MINI | Gloo Digital Design | MINI JCW |
| Grand Prix | Digital & Interactive – Mobile Applications & Sites | South Africa | Mi-Fone | One Kingdom Creative Studio | Oju Africa App |
| Bronze | Digital & Interactive – Mobile Applications & Sites | South Africa | Modjaji Books | NATIVE VML | bookly |
| Campaign Gold | Digital Integrated Campaign | South Africa | Nedbank | NATIVE VML | Ke Yona |
| Campaign Silver | Digital Integrated Campaign | South Africa | Brandhouse | King James Group | King Of Flavour |
| Campaign Silver | Digital Integrated Campaign | South Africa | PharmaDynamics | Saatchi & Saatchi South Africa | Project Trapped |
| Campaign Silver | Digital Integrated Campaign | South Africa | Wrigley | DDB South Africa | Smuggle the Rainbow. Taste the Rainbow. |
| Campaign Bronze | Digital Integrated Campaign | South Africa | Exclusive Books | Thirtyfour | Opening Lines |
| Campaign Bronze | Digital Integrated Campaign | South Africa | Modjaji Books | NATIVE VML | bookly |
| Craft Certificate | Digital Crafts – Interface & Navigation | South Africa | Hollard | NATIVE VML | Hollard Ascend |
| Craft Gold | Digital Crafts – Illustration; Photography & Graphic Design | South Africa | Nestle Professional | Lowe Cross Colours | Thought for Food |
| Craft Certificate | Digital Crafts – Illustration; Photography & Graphic Design | South Africa | Punk | Punk / King James Group | I AM PUNK |
| Craft Certificate | Digital Crafts – Best use of Technology | South Africa | First National Bank | Gloo Digital Design | FNB ATM Switch |
| Craft Certificate | Digital Crafts – Best use of Technology | South Africa | Punk | Punk / King James Group | I AM PUNK |
| Campaign Gold | PR Communication Campaign | South Africa | Coca-Cola South Africa | FCB South Africa (PTY) LTD | A rainbow for the Rainbow Nation |
| Campaign Silver | PR Communication Campaign | South Africa | Santam | King James Group | Through the eyes of a child |
| Campaign Bronze | PR Communication Campaign | South Africa | Cell C | FCB 1886 | Cover Up”” |
| Campaign Silver | Live Events | South Africa | Barclays Africa | Mann Made Media | The Undisputed Heavyweight Banking Champion Of Africa |
| Campaign Bronze | Live Events | South Africa | adidas | Publicis Machine | adidas Originals Unite Joburg |
| Silver | Live Activations | South Africa | Fox International Channels | Ireland/Davenport | Walking Dead Zombie Prank |
| Bronze | Live Activations | South Africa | Kalahari.com | J. Walter Thompson Cape Town Pty Ltd. | Pass The Parcel |
| Bronze | Live Activations | South Africa | Oakley | Derrick | Medusa |
| Bronze | Live Activations | South Africa | Unilever | The Hardy Boys | SkyDine |
| Campaign Silver | Live Events – Sponsorship | South Africa | Absa | The Jupiter Drawing Room (South Africa)Johannesburg | Make Think Did |
| Campaign Silver | Live Events – Sponsorship | South Africa | BMW | Levergy & O’MAGE | The BMW Challenge |
| Gold | Media Innovation – Single Medium | South Africa | Fox International Channels | Ireland/Davenport | Fox Crime: Cinema Crime Scene |
| Gold | Media Innovation – Single Medium | South Africa | Coca-Cola South Africa | FCB South Africa (PTY) LTD | A rainbow for the Rainbow Nation |
| Gold | Media Innovation – Single Medium | South Africa | Avis | Aqua / Wunderman | AVIS CHAUFFEUR RIDE |
| Silver | Media Innovation – Single Medium | South Africa | First National Bank | Gloo Digital Design | FNB ATM Switch |
| Silver | Media Innovation – Single Medium | South Africa | Cinemark | Joe Public | Cinema Comfort App |
| Campaign Bronze | Media Innovation – Single Medium | South Africa | NSPCA | The Hardy Boys | Vote for NSPCA |
| Bronze | Media Innovation – Single Medium | South Africa | Unilever | The Hardy Boys | SkyDine |
| Bronze | Media Innovation – Single Medium | South Africa | Foodcorp | Joe Public | Streetpole for dogs |
| Grand Prix | Outdoor Media | South Africa | Coca-Cola South Africa | FCB South Africa (PTY) LTD | A rainbow for the Rainbow Nation |
| Campaign Bronze | Outdoor Media | South Africa | City Lodge Hotels | TBWA\Hunt\Lascaris Johannesburg | We Use Our One Star For What Counts |
| Bronze | Outdoor Media | South Africa | Nedbank | Joe Public | Water Billboard |
| Silver | Street-Pole | South Africa | Foodcorp | Joe Public | Streetpole for dogs |
| Campaign Bronze | Street-Pole | South Africa | Volkswagen | Ogilvy & Mather Cape Town | The Posters That Know What’s Coming |
| Bronze | Ambient Media | South Africa | National Responsible Gambling Programme | Havas Worldwide Johannesburg | Dice |
| Silver | In-Store | South Africa | Warwick Wines | Thirtyfour | Wine Awards |
| Gold | Alternative Media & Field Marketing | South Africa | The Haven Night Shelter on Napier | M&C Saatchi Abel | The Street Store |
| Gold | Alternative Media & Field Marketing | South Africa | CHEVRON/CALTEX | Y&R South Africa | LICENCE TO LIVE |
| Silver | Alternative Media & Field Marketing | South Africa | Tiger Brands | TBWA\Hunt\Lascaris Johannesburg | The Tiger Alphabet |
| Silver | Alternative Media & Field Marketing | South Africa | Absa | The Jupiter Drawing Room (South Africa)Johannesburg | Make Think Did |
| Bronze | Alternative Media & Field Marketing | South Africa | Fox International Channels | Ireland/Davenport | Fox Crime: Cinema Crime Scene |
| Bronze | Alternative Media & Field Marketing | South Africa | Avis | Aqua / Wunderman | AVIS CHAUFFEUR RIDE |
| Bronze | Alternative Media & Field Marketing | South Africa | Salvation Army | Owenkessel Leoburnett | Cover Drive |
| Campaign Gold | Newspaper Advertising | South Africa | Bose | Ogilvy & Mather Johannesburg | Noise Cancelling Headphones |
| Campaign Silver | Newspaper Advertising | South Africa | Mail & Guardian | TBWA\Hunt\Lascaris Johannesburg | Freedom is knowing |
| Campaign Silver | Newspaper Advertising | South Africa | GUN FREE SOUTH AFRICA | Y&R South Africa | TWO HANDS |
| Campaign Bronze | Newspaper Advertising | South Africa | Unilever | The Hardy Boys | Clean Never Discovered |
| Campaign Bronze | Newspaper Advertising | South Africa | Boxman | MCSaatchi Abel | Cracks |
| Gold | Tactical use of Newspaper | South Africa | One School at a Time | Joe Public | Project English Print |
| Campaign Bronze | Tactical use of Newspaper | South Africa | Freq’ncy Sound Studio | Publicis Machine | Relocation |
| Campaign Bronze | Tactical use of Newspaper | South Africa | Volkswagen | Ogilvy & Mather Cape Town | The Press Ads That Know What’s Coming |
| Bronze | Tactical use of Newspaper | South Africa | Nedbank Capital | Joe Public | The Future Newspaper |
| Campaign Silver | Magazine Advertising | South Africa | Foodcorp | Joe Public | When they wont let go |
| Gold | Posters | South Africa | Volkswagen | Ogilvy & Mather Cape Town | Terminal Velocity |
| Campaign Bronze | Posters | South Africa | District Six Museum | Ogilvy & Mather Cape Town | District Six Ex-Residents |
| Campaign Bronze | Posters | South Africa | LAND ROVER JAGUAR | Y&R South Africa | Herds |
| Campaign Bronze | Posters | South Africa | Flight Centre | TBWA\Hunt\Lascaris Johannesburg | Travel before its not fun anymore |
| Campaign Bronze | Posters | South Africa | Origin Coffee Roasters | Joe Public | Wake-up Calls |
| Campaign Craft Certificate | Print & Collateral Crafts – Art direction | South Africa | CNA | Promise | Masks |
| Craft Certificate | Print & Collateral Crafts – Art direction | South Africa | The Haven Night Shelter on Napier | M&C Saatchi Abel | The Street Store |
| Craft Certificate | Print & Collateral Crafts – Art direction | South Africa | Wrigley | DDB South Africa | Smuggle the Rainbow. Taste the Rainbow. |
| Craft Gold | Print & Collateral Crafts – Writing | South Africa | Bryanston Parallel Medium School | Joe Public | Stories |
| Craft Certificate | Print & Collateral Crafts – Writing | South Africa | Nandos | Black River FC | 1918 – Forever |
| Craft Certificate | Print & Collateral Crafts – Writing | Kenya | Sprite | Ogilvy Africa | Bill the Billboard |
| Campaign Craft Gold | Print & Collateral Crafts – Photography | South Africa | District Six Museum | Ogilvy & Mather Cape Town | District Six Ex-Residents |
| Campaign Craft Certificate | Print & Collateral Crafts – Photography | South Africa | LAND ROVER JAGUAR | Y&R South Africa | Herds |
| Campaign Craft Certificate | Print & Collateral Crafts – Photography | Uganda | Roofings | Scanad Uganda | Shock |
| Campaign Craft Gold | Print & Collateral Crafts – Illustration | South Africa | CNA | Promise | Masks |
| Campaign Craft Certificate | Print & Collateral Crafts – Illustration | South Africa | Origin Coffee Roasters | Joe Public | Wake-up Calls |
| Craft Certificate | Print & Collateral Crafts – Typography | South Africa | Castle | Thirtyfour | Save our indigenous forests |
| Grand Prix | Radio Commercials | South Africa | Lucozade | Ogilvy & Mather Johannesburg | Give Me Strength |
| Gold | Radio Commercials | South Africa | Rape Wise | Ogilvy & Mather Cape Town | National Anthem |
| Gold | Radio Commercials | South Africa | Toyota South Africa Motors (Pty) Ltd | FCB South Africa (PTY) LTD | Precognition |
| Campaign Silver | Radio Commercials | South Africa | Volkswagen | Ogilvy & Mather Cape Town | Malapropisms |
| Campaign Silver | Radio Commercials | South Africa | Toyota South Africa Motors (Pty) Ltd | FCB South Africa (PTY) LTD | More Genuine |
| Campaign Bronze | Radio Commercials | South Africa | Flight Centre | TBWA\Hunt\Lascaris Johannesburg | Travel before its not fun anymore |
| Campaign Bronze | Radio Commercials | South Africa | Tiger Brands | TBWA\Hunt\Lascaris Johannesburg | Up all night |
| Campaign Bronze | Radio Commercials | South Africa | CHICKEN LICKEN | Net#work BBDO | YOU’RE DEAD |
| Campaign Bronze | Radio Commercials | South Africa | Independent Newspapers | Lowe Cape Town | Better World Radio |
| Bronze | Radio Commercials | South Africa | Savanna | FCB Cape Town | Vuvuzela |
| Gold | New Voice Non-English Radio | South Africa | ABSA | Ireland/Davenport | Abashwe |
| Silver | New Voice Non-English Radio | South Africa | MultiChoice DStv | Ogilvy & Mather Johannesburg | Mfundisi |
| Bronze | New Voice Non-English Radio | South Africa | Fox International Channel | Ireland/Davenport | Crime Report |
| Bronze | New Voice Non-English Radio | South Africa | MultiChoice DStv | Ogilvy & Mather Johannesburg | Ma Downloader |
| Campaign Craft Certificate | Radio Crafts – Direction | United Arab Emirates | Sawa Mninjah | Geometry Global Dubai | Nepalese Street Festival |
| Craft Certificate | Radio Crafts – Direction | South Africa | Exclusive Books | Net#work BBDO | 1984 |
| Campaign Craft Gold | Radio Crafts – Writing | South Africa | Lucozade | Ogilvy & Mather Johannesburg | Give Me Strength |
| Campaign Craft Certificate | Radio Crafts – Writing | South Africa | Huggies | Ogilvy & Mather Johannesburg | Cribs |
| Campaign Craft Certificate | Radio Crafts – Writing | South Africa | MultiChoice DStv | Ogilvy & Mather Johannesburg | Foleys |
| Campaign Craft Certificate | Radio Crafts – Writing | South Africa | Chicken Licken | Net#work BBDO | You’re Dead |
| Campaign Craft Gold | Radio Crafts – Original Music & Sound Design | South Africa | Flight Centre | TBWA\Hunt\Lascaris Johannesburg | Travel before its not fun anymore |
| Campaign Craft Gold | Radio Crafts – Original Music & Sound Design | United Arab Emirates | Sawa Mninjah | Geometry Global Dubai | Nepalese Street Festival |
| Campaign Craft Certificate | Radio Crafts – Original Music & Sound Design | South Africa | Land Rover Jaguar | Y&R South Africa | Car of your dreams |
| Campaign Craft Certificate | Radio Crafts – Original Music & Sound Design | South Africa | The-O Recording Studio | Baie-Lingual Concepts | Sounds |
| Campaign Craft Certificate | Radio Crafts – Performance | South Africa | Toyota South Africa Motors (Pty) Ltd | FCB South Africa (PTY) LTD | More Genuine |
| Campaign Craft Certificate | Radio Crafts – Performance | South Africa | SABC3 | King James II | Mornings |
| Craft Certificate | Radio Crafts – Performance | South Africa | Mr. Delivery | M&C Saatchi Abel | I Hate You |
| Gold | TV & Cinema Commercials – up to 90s | South Africa | Chicken Licken | Net#work BBDO | Trucker |
| Campaign Silver | TV & Cinema Commercials – up to 90s | South Africa | Business Day | Owenkessel Leoburnett | Understand Your Country Or Lose It |
| Silver | TV & Cinema Commercials – up to 90s | South Africa | Coronation Fund Managers | Net#work BBDO | Doctor |
| Silver | TV & Cinema Commercials – up to 90s | South Africa | Cinemark | Joe Public | Cinema Comfort App |
| Campaign Bronze | TV & Cinema Commercials – up to 90s | South Africa | Flight Centre | TBWA\Hunt\Lascaris Johannesburg | Travel before its not fun anymore |
| Bronze | TV & Cinema Commercials – up to 90s | South Africa | Prudential Portfolio Managers SA (Pty)Ltd | Lowe Cape Town | South Pole |
| Bronze | TV & Cinema Commercials – up to 90s | South Africa | Coca-Cola South Africa | FCB South Africa (PTY) LTD | Bobby |
| Bronze | TV & Cinema Commercials – up to 90s | South Africa | McDonald’s | DDB South Africa | Night and Day |
| Gold | TV & Cinema Commercials – above 90s | South Africa | Topsy Foundation | Ogilvy & Mather Johannesburg | Kevin |
| Silver | TV & Cinema Commercials – above 90s | South Africa | Brandhouse Beverages | King James Group | The Reader |
| Silver | TV & Cinema Commercials – above 90s | South Africa | Die Antwoord | Egg Films | Pitbull Terrier |
| Bronze | TV & Cinema Commercials – above 90s | South Africa | Skrillex | Egg Films | Ragga Bomb |
| Silver | Internet & Mobile Commercials | South Africa | John West | Geometry Global (Pty) Ltd | Making Pilchards Sexy. (With Sharks.) |
| Bronze | Internet & Mobile Commercials | South Africa | Santam | King James Group | Through the eyes of a child |
| Bronze | Internet & Mobile Commercials | South Africa | Wrigley | DDB South Africa | Smuggle the Rainbow. Taste the Rainbow. |
| Bronze | Internet & Mobile Commercials | South Africa | The Nelson Mandela Foundation | Quirk Johannesburg | Madiba Legacy |
| Bronze | TV Trailers; Channel & Station Promos | South Africa | DStv | Studio Zoo for DStv | DStv Earth Hour |
| Bronze | TV Trailers; Channel & Station Promos | South Africa | SuperSport | Thackwell & Whittaker | SuperSport Soweto Derby Promo |
| Campaign Bronze | Non-broadcast Video & Film | South Africa | adidas Originals | Geometry Global (Pty)Ltd | RUN THRU TIME |
| Bronze | Non-broadcast Video & Film | South Africa | Roger Ballen Book Promo | Roger Ballen Photography | Asylum of the Birds |
| Silver | Branded Content | South Africa | Red Huxley | Motion City Films | #RoadToRancho |
| Bronze | Branded Content | South Africa | Jameson | NATIVE VML | The Indie Channel |
| Craft Gold | TV Crafts – Direction | South Africa | Skrillex | Egg Films | Ragga Bomb |
| Craft Certificate | TV Crafts – Direction | South Africa | Distell | 140 BBDO & Egg Films | Mastery in the Making |
| Craft Certificate | TV Crafts – Direction | South Africa | Topsy Foundation | Ogilvy & Mather Johannesburg | Kevin |
| Craft Certificate | TV Crafts – Cinematography | South Africa | Distell | 140 BBDO & Egg Films | Mastery in the Making |
| Craft Certificate | TV Crafts – Cinematography | South Africa | Brandhouse Beverages | Velocity Films | The Reader |
| Craft Certificate | TV Crafts – Writing | South Africa | Distell | 140 BBDO & Egg Films | Mastery in the Making |
| Craft Gold | TV Crafts – Production Design | South Africa | Skrillex | Egg Films | Ragga Bomb |
| Craft Certificate | TV Crafts – Production Design | South Africa | Prudential | Velocity Films | South Pole |
| Craft Certificate | TV Crafts – Production Design | South Africa | Distell | 140 BBDO & Egg Films | Mastery in the Making |
| Campaign Craft Certificate | TV Crafts – Animation | South Africa | Å KODA AUTO | Luma Animation CC | Paper World |
| Craft Gold | TV Crafts – Special Visual Effects | South Africa | Prudential | Searle Street Post Production | Race to the South Pole |
| Craft Gold | TV Crafts – Editing | South Africa | Skrillex | Egg Films | Ragga Bomb |
| Craft Certificate | TV Crafts – Editing | South Africa | Coca-Cola South Africa | Velocity Films | Bobby |
| Craft Certificate | TV Crafts – Editing | South Africa | Distell | 140 BBDO & Egg Films | Mastery in the Making |
| Craft Certificate | TV Crafts – Original Music & Sound Design | South Africa | Four Corners (feature film) | Markus Wormstorm | Four Corners |
| Craft Gold | TV Crafts – Best Use of Licensed Music | South Africa | Coca-Cola South Africa | FCB South Africa (PTY) LTD | Bobby |
| Craft Certificate | TV Crafts – Best Use of Licensed Music | South Africa | Brandhouse Beverages | Owenkessel Leoburnett | The Chef |
| Craft Certificate | TV Crafts – Performance | South Africa | Brandhouse Beverages | Owenkessel Leoburnett | The Chef |
| Campaign Gold | Integrated Campaign | South Africa | Nedbank | NATIVE VML | Ke Yona |
| Campaign Silver | Integrated Campaign | South Africa | PharmaDynamics | Saatchi & Saatchi South Africa | Project Trapped |
| Campaign Silver | Integrated Campaign | South Africa | The Haven Night Shelter on Napier | M&C Saatchi Abel | The Street Store |
| Campaign Bronze | Integrated Campaign | South Africa | Absa | The Jupiter Drawing Room (South Africa)Johannesburg | Make Think Did |
| Campaign Bronze | Integrated Campaign | South Africa | Coca-Cola South Africa | FCB South Africa (PTY) LTD | A rainbow for the Rainbow Nation |
| Campaign Bronze | Integrated Campaign | South Africa | Brandhouse Beverages | King James Group | Keep Walking South Africa |
| Gold | Ubuntu Award | South Africa | Exclusive Books | 140 BBDO | Exclusive S.E.E.D Library |
| Silver | Ubuntu Award | South Africa | KFC South Africa | Ogilvy Public Relations South Africa | Faces of Hope |
| Bronze | Ubuntu Award | South Africa | Modjaji Books | NATIVE VML | bookly |
| Bronze | Ubuntu Award | South Africa | Khayelitsha Cookies | Y&R South Africa | Scrumptious Cookies |
| Gold | Effective Creativity | South Africa | Ster-Kinekor | FOXP2 | Great moments at their Greatest”” |
| Gold | Effective Creativity | South Africa | Brandhouse Beverages | King James Group | Johnnie Walker One Bottle |
| Silver | Effective Creativity | South Africa | Audi | Ogilvy & Mather Cape Town | #AudiA3Exchange |
| Bronze | Effective Creativity | South Africa | Organ Donor Foundation | NATIVE VML | The Exchange |
| Bronze | Effective Creativity | South Africa | Nedbank | NATIVE VML | Ke Yona |
| Bronze | Effective Creativity | South Africa | One School at a Time | Joe Public | Project English |
| Gold | Student – Motion Graphics | South Africa | Ubuzu | North-West University | Ubuzu |
| Silver | Student – Motion Graphics | South Africa | Bronte’s Story | AAA School of Advertising Cape Town | Bronte’s Story |
| Silver | Student – Motion Graphics | South Africa | Creep TV | North-West University | Creep TV |
| Silver | Student – Motion Graphics | South Africa | EL Hannez | North-West University | EL Hannez |
| Bronze | Student – Motion Graphics | South Africa | Short Film – Animation | AFDA The South African School of Motion Picture Medium and Live Performance | Wegkruipertjie |
| Bronze | Student – Motion Graphics | South Africa | Short Film | AFDA The South African School of Motion Picture Medium and Live Performance | Rift |
| Craft Gold | Student Crafts – TV; Film & Video Crafts | South Africa | Ubuzu | North-West University | Ubuzu |
| Bronze | Student – Radio Commercials | South Africa | MTN | AAA School of Advertising JHB | MTN – I’m a Hero – Pastor |
| Bronze | Student – Radio Commercials | South Africa | Nando’s | AAA School of Advertising JHB | Nando’s E-toll |
| Bronze | Student – Radio Commercials | South Africa | Lion Matches | AAA School of Advertising JHB | Lion Strike |
| Campaign Bronze | Student – Newspaper & Magazine Advertising | South Africa | Scrabble | AAA School of Advertising JHB | Equal Playing Field |
| Bronze | Student – Newspaper & Magazine Advertising | South Africa | Sandisk | AAA School of Advertising Cape Town | Sandisk 2. Carousel Of The Mind. |
| Campaign Silver | Student – Posters | South Africa | The Body Shop | Red &Yellow School | The Body Shop Effect |
| Silver | Student – Posters | South Africa | Sleep Cycle | AAA School of Advertising Cape Town | The Dreamatorium |
| Silver | Student – Outdoor; Collateral & Alternative Media | South Africa | Beacon | AAA School of Advertising Cape Town | Poppable Billboard |
| Silver | Student – Outdoor; Collateral & Alternative Media | South Africa | SPCA | Stellenbosch Academy of Design and Photography | Rescue Horses |
| Silver | Student – Outdoor; Collateral & Alternative Media | South Africa | Know-It-Wall | The Open Window School of Visual Communication | Know-It-Wall |
| Campaign Bronze | Student – Logos and Identity Programmes | South Africa | The Breadline Eatery | Red&Yellow School | The Breadline Eatery |
| Campaign Bronze | Student – Logos and Identity Programmes | South Africa | MK | North-West University | MK Fokken Dans |
| Gold | Student – Collateral Design | South Africa | National Geographic | AAA School of Advertising Cape Town | Almanac of Extremely Average Animals |
| Gold | Student – Collateral Design | South Africa | Calendar | Stellenbosch Academy of Design and Photography | Expose |
| Bronze | Student – Collateral Design | South Africa | South African Post Office | AAA School of Advertising Cape Town | Folk Tales |
| Bronze | Student – Architecture; Interior Design & Environmental Graphics | South Africa | Fishbone Rocking Chair | greenside design center college of design | Fishbone Rocking Chair |
| Silver | Student – Publication Design | South Africa | Food for thought | North-West University | Food for thought |
| Bronze | Student – Publication Design | South Africa | Inglourious Basterds Universal | AAA School of Advertising Cape Town | Inglourious Basterds |
| Bronze | Student – Publication Design | South Africa | Linotype | Red&Yellow School | Type Wars |
| Silver | Student – Package Design | South Africa | Folklore | AAA School of Advertising Cape Town | Folklore Packaging |
| Silver | Student – Package Design | South Africa | Supplements SA | Stellenbosch Academy of Design and Photography | Kettlebells |
| Bronze | Student – Package Design | South Africa | Timberland | Red&Yellow School | Brave and Curious |
| Bronze | Student – Package Design | South Africa | VANS Shoes | Stellenbosch Academy of Design and Photography | VANS Versatile |
| Bronze | Student – Package Design | South Africa | Bhuti Craft Beer | North-West University | Bhuti Craft Beer |
| Bronze | Student – Package Design | South Africa | Born and Bread | North-West University | Born and Bread |
| Gold | Student – Digital & Interactive Communication | South Africa | Recollection | AAA School of Advertising Cape Town | Recollection |
| Bronze | Student – Digital & Interactive Communication | South Africa | Digital Mom | greenside design center college of design | Digital Mom |
| Craft Gold | Student – Print & Design Crafts – Illustration | South Africa | Sho’t left | The Open Window School of Visual Communication | Sho’t Left a zine |
| Craft Certificate | Student – Print & Design Crafts – Illustration | South Africa | n/a | The Open Window School of Visual Communication | Adam |
| Craft Certificate | Student – Print & Design Crafts – Illustration | South Africa | Body of Habits | The Open Window School of Visual Communication | Body of Habits zine |
| Craft Certificate | Student – Print & Design Crafts – Illustration | South Africa | Book Illustration | Stellenbosch Academy of Design and Photography | Georgy Porgy |
| Craft Certificate | Student – Print & Design Crafts – Illustration | South Africa | Honest Chocolate | Stellenbosch Academy of Design and Photography | Honest Chocolate |
| Craft Gold | Student – Print & Design Crafts – Typography | South Africa | Pylon Typeface | North-West University | Pylon Typeface |
| Craft Certificate | Student – Print & Design Crafts – Photography | South Africa | n/a | The Open Window School of Visual Communication | As One |
* Image credit: The Loerie Awards.
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