Design Annotator with Uno de Waal is a new column featuring the top design work from South Africa’s biggest online creative showcase, Between 10 and 5, curated by Publisher Uno de Waal @Unodewaal.
Street art and graffiti has often received a bad reputation by being classified as vandalism. If you feel the same way, have a look at r1’s beautiful street interventions – it could very well change your perception of what is traditionally considered as street art. For some reason the beer industry has been upping their game – this week we’re featuring two new beer campaigns, one being an interesting longer-format TV ad and the other a physical/digital implementation – definitely an interesting way to market beer. We’ve also completed the Dutchmann Racing Poster series – 10 of South Africa’s top illustrators created posters for the Dutchmann racing team. Have a read and let us know what you think in the comments.
The Dutchmann Racing Poster Portfolio
Through its projects and initiatives, Dutchmann is a platform that connects master craftsmen with contemporary designers and artists, creating collaborations that fuse craft-based practices with progressive ideas. In 2012 they presented Delft, a collection of Spider Murphy surf boards customised in blue and white by contemporary artists. They’ve recently revealed the results of this year’s efforts: The Dutchmann Racing Poster Portfolio.
View all the Dutchmann posters by other artists.
New Amstel TVC | The Chef
https://www.youtube.com/watch?feature=player_embedded&v=nFCSZSqSskk
As part of an ongoing brand campaign Amstel presents The Chef, a new TV commercial that follows their award-winning ad The Boxer. The ad will flight on national TV next week Thursday for the first time.
Read the comments on the new Amstel TV Commercial
Jason Larkin | After The Mines
Castle Lite Extra Cold Mind Reader
Castle Lite recently introduced their Extra Cold Mind Reader conceptualised, developed and designed by Hellocomputer, and built by Thingking. The innovative world first is a digital mind reader that tests a user’s mind control, and rewards them with an extra cold Castle Lite draught poured to a percentage that matches their score.
See how the Castle Lite Mind Reader was put together.
CTFM ‘Fresh’ TVC
https://www.youtube.com/watch?feature=player_embedded&v=8gkHwIkIiDI
Lowe Cape Town recently released this TV commercial for their client Cape Town Fish Market saying:
The Cape Town Fish Market is on a big drive to educate people about how fresh its fish is compared to that of some of its competitors, which is actually frozen. Because when the Cape Town Fish Market says fresh, it means fresh from the sea, not “fresh” from the freezer. We created this tongue-firmly-in-cheek TV ad to help people tell the difference between fresh and “fresh”.
Read more comments about the new CTFM TV commercial