A new event concept has arrived in South Africa through the efforts of Nicola Staines, a Brit with over 12 years experience in the online and marketing industries. Staines, who worked on brands such as Microsoft, Vanguard Rental, Disney and O2, is launching TheRoom into the South African market based on the successful Econsultancy Digital Cream events.
Designed to facilitate face-to-face communication between high-level executives, allowing them to interact with their peers and discuss issues and share learning relevant to their sector, TheRoom gets to picks the delegates, while sponsors pick up the tab.
The first event takes place January 29 at Waterkloof (WC) while the second takes place January 31 at Turbine Hall in Gauteng.