by Herman Manson. The experiential and activation agency has sold a majority (50.1%) stake to the retail solutions company.
Tag archives: mike silver
EXCLUSIVE: Stretch and Point Blank merge, form R50m agency
by Herman Manson. Two experiential and activation agencies, Stretch and Point Blank, have merged to form a new agency named Elevator.
Stretching experiential marketing
by Herman Manson (@marklives) Stretch, an experiential marketing agency launched in 2009 by Mike Silver, is one of a number of smaller agencies hoping to raise its profile and growth curve by stepping into the space opened up for independent agencies through the effective vacuuming job by WPP and Publicis Groupe.