Crowdsourced recruitment hits adland as Hiring Bounty teams up with MarkLives

Agencies and marketing departments now have access to innovative crowd sourcing recruitment platform Hiring Bounty through its partnership agreement with MarkLives.com Careers.

Hiring Bounty taps into networks of friends to bypass recruitment agents and crowd-source candidates for positions in the marketing and technology industries. The sites gives a cut of the recruitment ‘bounty’ set by employers to those recommending successful candidates as well as the candidates themselves.

It incentivises friends who already know the skill sets of one another as well as important considerations such as culture fit and personality to recommend friends for jobs. It also incentivises candidates to throw their hat into the ring, since there is a cash pay-out for both themselves and their friends, should theirs be the successful application.

The service has already successfully landed hard to find candidates for companies such as Woolworths, Urbian and World Wide Creative.

MarkLives was the first to report the news of the recruitment start-up in June, and is pleased to be associated with a category disruptor. Here Greg Schneider, MD of Hiring Bounty, describes the business model and some of the success it’s achieved since its launch.

EXCLUSIVE: HiringBounty.com disrupts recruitment industry with social power

by Herman Manson (@marklives) I often receive emails from friends with links to job posts and a note that says “this will be perfect for you” (just in case your business goes belly-up or you actually want to afford that new car – though that part goes unsaid). Greg Schneider, a rising star at digital agency Quirk, has launched a start-up that taps into networks of friends to bypass recruitment agents and crowd-source candidates for positions in the marketing and technology industries.

Schneider’s new recruitment platform, Hiringbounty.com, allows businesses to place recruitment positions on the site alongside a bounty. The bounty, should a position be successfully filled, is paid out in thirds – 1/3 to HiringBounty, 1/3 to the person recommending the successful candidate and 1/3 to the person finally appointed.

So if the bounty next to the position says R5000 the cost to client is R5000 x 3. It pays HiringBounty and HiringBounty pays the other two parties. If you applied for the job without a recommendation from friend you are set to pocket the bounty x 2 (as referrer and successful candidate).

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