by Tom Fels. Brands and businesses don’t always operate at the same speed, and decisions made for one inevitably impact on the other.
Tag archives: heritage brands
Brand Politics: Whose heritage is it, anyway?
by Alistair Mackay (@almackay) Where do events such as #RhodesMustFall leave heritage brands? Mass protests, a social media storm and the occupation of the administration building have pushed UCT’s transformation record into the national spotlight, throwing up some interesting questions for these kind of brands.