by Tom Fels (@thomasfels) At this time of year, we’re accustomed to trend projections for the year ahead, but what if we were to take our Esquire magazine lessons from the past 50-odd years and apply a lens on the next 50?
Tag archives: Esquire magazine
The Ad Exec: Ad exclusive — four decades of Esquire Magazine
by Tom Fels (@thomasfels) In December of 1967, Esquire magazine housed 308 pages filled to the brim with advertising, aimed at the ‘modern man’ — 166 ads in all. I know of this because, on New Year’s Day, I was gifted an advertising ‘time-capsule’ of several Esquire magazines dated from 1967 to 1971.