Tag archives: dentsu

South African agency shortlisted for Cannes Innovation Lions

Draftfcb Cape Town has been shortlisted for the first Cannes Innovation Lions.

“The Innovation Lions have been designed to reward technologies and innovations. Lions arre awarded to such things as (but not limited to) the most innovative platforms, apps, tools, programs, hardware, products, and radical software which allow brands and creatives to communicate with their customers in a new way, or which stand alone as significant innovations in their own right,” according to Cannes Lions.

“The Innovation Lion honour more than a campaign or communications idea. It could be SaaS (software as a service), a new mobile platform, or a revolutionary piece of software that enables a new kind of customer engagement.”

Twenty five finalists from fifteen countries made the shortlist. Shortlisted countries are the USA, UK, Brazil, Japan, Canada, Sweden, Russia, Denmark, Finland, The Netherlands, Singapore, Australia, Poland and Ecuador. Shortlisted agencies includes Dentsu, ID\, Google Creative Lab and AKQA.

Dentsu – not just big in Japan as group focuses on international markets, digital

Tokyo based communications group Dentsu Inc., which recently completed a deal to acquire Aegis Group, has released its 2012 financial report.

The group posted 1,941.2 Billion Yen in Consolidated Billings (Net Sales) (2.5% year-on-year increase), 58.4 Billion Yen in Operating Income (12.5% increase), 59.0 Billion Yen in Ordinary Income (6.1% decrease) and 36.3 Billion Yen in Net Income (22.9% increase). It recorded a gross profit of 345,940 million yen, an increase of 3.9%

Dentsu reports a gradual recovery in the Japanese advertising market following the Great East Japan Earthquake of 2011, but continued uncertainty in Europe and a slow-down in China. Dentsu’s estimate for advertising expenditures in Japan for the 2012 calendar year was 5,891.3 billion yen, an increase of 3.2% compared with the 2011 calendar year – the first increase in five years.

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