Extracts from the 3rd Quarter ABC presentation for magazine circulation figures.
Tag archives: abc
ABC Newspaper Round-up Q3 2013: Graphs & stats
Extracts from the latest 3rd Quarter ABC presentation for newspaper circulation.
ABC Analysis Q3 2013: The biggest-circulating consumer magazines in SA
by Herman Manson (@marklives) We reveal the biggest circulating consumer magazines in the South African market.
ABC Analysis Q3 2013: Newspapers — a very bad day for the Sunday press
by Herman Manson (@marklives) The ABC has released circulation statistics for the period July 2013 – September 2013. Here are a couple of numbers that stood out in terms of newspaper circulations.
ABC Analysis Q2 2013: MarkLives’ Big Newspaper List
The ABC has released circulation statistics for the period April 2013 to June 2013. Here are a couple of numbers that stood out in terms of newspaper circulations.
Note: We compare the current figures with the same figures for this time last year and not with the previous quarter.
ABC member circulation totals:
Daily Newspapers: down to 1,494,023 from 1,599,299 for the previous corresponding period
Weekly papers: down to 619,400 from 668,954
Weekend papers: down to 2,205,462 from 2,396,355
Local papers: down to 437,815 from 465,158
‘Hydrid’ papers: down to 165,641 from 166,951
ABC Analysis Q2 2013: The biggest circulating consumer magazines in SA
The ABC has released circulation statistics for the period April 2013 to June 2013. Here are a couple of consumer magazine ABC numbers that popped out for us. We also updated our list of the biggest circulating consumer magazines in SA!
Total ABC member circulation fell to 6,135,842 from 7,047,759 in the previous corresponding period (and from 6,207,891 in the previous quarter).
Note: We compare the current figures with the same figures for this time last year and not with the previous quarter!
ABC Round-up Q2 2013: Newspapers cont circ decline, consumer mags fall by 13%
Extracts from the latest 2nd Quarter ABC presentation given by Gordon Patterson. Total Newspapers decreased by 33,000 copies compared to the previous quarter. Daily circulation has declined annually by 6.76% since 2009, equivalent to 466, 000 copies. Weekend paper circulation has declined annually by 4.3% (429,000 copies) over the last four years.
Pistorius the ultimate litmus test for declining circulation (ABC Q1 2013 figures)
by Gill Moodie (@GrubstreetSA) That SA newspaper circulation is in decline is common cause these days but the latest set of figures from the Audit Bureau of Circulations of SA (ABC) figures – for the first quarter of 2013 – really rubs it in.
Consider that we had the biggest, most compelling news event to hit SA in many years – the arrest of Paralympian superstar Oscar Pistorius for the murder of his girlfriend model Reeva Steenkamp in that quarter – and it had little effect on the circulation figures!
While SA web traffic was off the charts in February, our newspapers could not capitalise in terms of sales.
Even Beeld, which is more of a Pretoria newspaper than a Jo’burg one, did not make merry on sales in this quarter despite it serving up the best consistent coverage of the story that happened in its backyard (the murder occurred in Pistorius’ home in Pretoria) with many excellent breaks and exclusives.
Beeld was at 65 645 total circulation in the first quarter of this year compared with 72 599 in the corresponding period a year earlier. Q1 in 2013 was also down on previous quarter – Q4 2012 – which was 66 132.
Maybe the editorial, marketing and distribution departments at Beeld did not co-ordinate on Pistorius – and it would be interesting to know what their returns were in Q1 2013 – and, if so, this is really a publishing failure rather than an editorial one.
When you’ve got big breaks on a big story, you’ve got to make a lot of noise about it – increase the postering and the print run, get the trucks out there early and also get your social-media manager (and you should have one by now: its 2013) piqueing interest. And then you have to keep the exclusive offline for a few hours while you push the papers on the streets.
ABC Analysis Q1 2013: Newspaper circulation decline continues
The ABC has released circulation statistics for the period January 2013 – March 2013. Here are a couple of numbers that stood out in terms of newspaper circulations.
Daily newspapers
Beeld declined to 67,700 from 75,019 in the previous corresponding period. Pretoria News fell to 18,775 from 21,406. Sowetan held steady at 98,258 (compared to 98,128). The Star fell to 106,484 from 124,641.
The Cape Argus fell to 33,247 from 35,493, The Cape Times fell to 35,616 from 39,519. Die Burger (Eastern & Western Cape editions combined) rose sligtly to 62,237 from 61,980.
Daily News fell to 32,002 from 34,173. Isolezwe declined slightly to 116,186 from 117,266. The Witness fell to 19,001 from 20,222 and The Mercury fell to 31,025 from 32,098.
Business Day fell to 33,690 from 35,897. The Citizen fell to 63,854 from 68,632. The Times declined slightly to 142,117 from 142,111.
On the tabloid front the Daily Sun fell from 375,185 to 296,489 (it stood at 322,324 in Q4 2012). Son fell to 92,213 from 104,696
ABC Analysis Q1 2013: The biggest-circulating consumer magazines in SA
The ABC has released circulation statistics for the period January 2013 to March 2013. Here are a couple of consumer magazine ABC numbers that popped out for us. We also updated our list of the biggest circulating consumer magazines in SA!
Note: We compare the current figures with the same figures for this time last year and not with the previous quarter!
Magazines not entertained
On the previous quarter we reported that the ABC figures for music magazine Tempo (from the Huisgenoot brand extension stable) dropped from 62,928 (Q4 2011) to 39,991 (Q4 2012). Well, in Q1 it managed to claim an ABC of exactly 39,991 once again. We smell BS.
Heat fell to 29,422 from 30,193 (but its up on Q4 2012 when it stood at 27,945). People fell to 82,464 from 87,179. TV Plus (Afrikaans) fell to 37,752 from 40,385 and twin title TV Plus (English) declined to 41,594 from 47,140.
Bona fell to 98,267 from 106,981, Drum fell to 121,768 from 138,007, Huisgenoot declined to 285,520 from 298,262 and YOU fell to 165,330 from 181,071 (up from 155,125 in Q4 2012). Reader’s Digest fell to 28,378 from 31,486 for the previous corresponding period. In Q4 2012 it had hit 40,269 – so it’s a bit of a shocker for a title than many have kicked to the curb already.
The Big Issue did very well for itself jumping to 15,074 from 10,651.
Rolling Stone was critised for not publishing its ABC figuires in the last two quarters. They are back in but shows a steady decline – down to 7,155 from 15,889 (total paid: 5,755). This can’t be a sustainable figure surely?
The Red Bulletin slashed circulation to 38,425 from 69,700 (total paid: 19).