by MarkLives (@marklives) Winners of the 2017 Cannes Lions for Creative Effectiveness, Digital Craft, Film, Film Craft, Radio, Integrated and Titanium have been announced in Cannes.
South African winners
Film Lions winners |
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| Award | Title | Client | Product | Entrant / Idea Creation | Production | Media | PR | Additional |
| Gold Lion | CADBURY PRE-JOY | MONDELEZ | CADBURY BUBBLY | OGILVY & MATHER JOHANNESBURG | BOMB FILMS Johannesburg | STARCOM WORLDWIDE Johannesburg | ||
Film Craft Lions winners |
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| Bronze Lion | CHASING THE DRAGON | SURFSHACK | SURFSHACK SURFING SCHOOL/OUTREACH PROGRAMME | Y&R SOUTH AFRICA, Cape Town | 7FILMS Cape Town | |||
| Bronze Lion | ORIGINAL IS NEVER FINISHED | ADIDAS ORIGINALS | ORIGINALS | JOHANNES LEONARDO, New York | HUMAN New York / RSA FILMS Los Angeles / EGG FILMS Cape Town / EXILE New York / BLACKSMITH New York | JOHANNES LEONARDO, New York | ORIGINAL MUSIC BY HUMAN / Q DEPARTMENT / SONIC UNION | |
Radio Lions winners |
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| Grand Prix | REPEAT THE PUNCHLINE | KFC | DOUBLE DOWN BURGER | OGILVY & MATHER JOHANNESBURG | ||||
| LONG RED THIN SHAPE | KFC | DOUBLE DOWN BURGER | OGILVY & MATHER JOHANNESBURG | |||||
| NO ONE CHEERSES | KFC | DOUBLE DOWN BURGER | OGILVY & MATHER JOHANNESBURG | |||||
| Gold Lion | PARIS | DURACELL | DURACELL DURALOCK | GREY AFRICA, Johannesburg | FINE TUNE STUDIOS Johannesburg | |||
| BRITNEY | DURACELL | DURACELL DURALOCK | GREY AFRICA, Johannesburg | FINE TUNE STUDIOS Johannesburg | ||||
| HARRY | DURACELL | DURACELL DURALOCK | GREY AFRICA, Johannesburg | FINE TUNE STUDIOS Johannesburg | ||||
| Gold Lion | NO ONE CHEERSES | KFC | DOUBLE DOWN BURGER | OGILVY & MATHER JOHANNESBURG | ||||
| REPEAT THE PUNCHLINE | KFC | DOUBLE DOWN BURGER | OGILVY & MATHER JOHANNESBURG | |||||
| LONG RED THIN SHAPE | KFC | DOUBLE DOWN BURGER | OGILVY & MATHER JOHANNESBURG | |||||
| Silver Lion | FLIGHT | BLOOM’S PHARMACY | HEALTH AND WELLNESS | FCB CAPE TOWN | ||||
| Silver Lion | MALL | BLOOMS PHARMACY | BLOOMS PHARMACY | FCB CAPE TOWN | WE LOVE JAM Cape Town | |||
| FLIGHT | BLOOM’S PHARMACY | HEALTH AND WELLNESS | FCB CAPE TOWN | |||||
| Bronze Lion | THE US PRESIDENT | FLIGHT CENTRE | STUDENT FLIGHTS US PROMO | TBWA IN AFRICA, Johannesburg | PRODUCE SOUND Johannesburg | |||
| Bronze Lion | COSTUME FOR THE CAR POOL | KFC | VIRGIN MOJITO | OGILVY & MATHER JOHANNESBURG | ||||
| PRESCHOOL CONCERT IN A DARK JACKET | KFC | VIRGIN MOJITO | OGILVY & MATHER JOHANNESBURG | |||||
| WELDING MASK ON A PLANE | KFC | VIRGIN MOJITO | OGILVY & MATHER JOHANNESBURG | |||||
| Bronze Lion | COLLECTION OF POOPHEMISIMS | GUI LING YUAN FANG | HERBAL TEA | Y&R SOUTH AFRICA, Cape Town | Y&R | |||
| Bronze Lion | GYM BOY | BIRAL | ANTI ANXIETY MEDICATION | PUBLICIS MACHINE, Cape Town | ||||
| Bronze Lion | PENGUIN CLASSICS RADIO – ‘ORANGE COVER’ | EXCLUSIVE BOOKS | BOOKS | FCB CAPE TOWN | ||||
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