by MarkLives (@marklives) Loeries 2016 finalists are being announced all week long during Creative Week Durban, taking place 15-21 August 2016. Latest finalists: Crafts — Print/Outdoor & Out of Home.
We are updating this list as new finalists are announced. All finalists presented here are unaudited results. All winners will be announced at the awards ceremonies, 20–21 August, at the ICC Durban.
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Crafts — Print/Outdoor & Out of Home
| PRINT CRAFTS – ART DIRECTION | |||
|---|---|---|---|
| Agency / Entrant | Title | Brand | Product |
| DDB | Fly | Ignite Products | Instant Light Charcoal |
| DDB | Matches | Ignite Products | Instant Light Briquettes |
| Black River FC | Youth Day | Electronic Media Network | Channel O |
| FoxP2 | Cheetah | National Geographic Kids Magazine | National Geographic Kids Magazine |
| FoxP2 | Frog | National Geographic Kids Magazine | National Geographic Kids Magazine |
| FOXP2 | Eagle | National Geographic Kids Magazine | National Geographic Kids Magazine |
| FOXP2 | Elephant | National Geographic Kids Magazine | National Geographic Kids Magazine |
| Memac Ogilvy | Nujoom | Qatar Islamic Bank | Road Safety |
| Memac Ogilvy | Maataha | Qatar Islamic Bank | Road Safety |
| Memac Ogilvy | Shams | Qatar Islamic Bank | Road Safety |
| DDB | Cleaner Shrimp | Wrigley | Orbit Dental Gum |
| DDB | Plover | Wrigley | Orbit Dental Gum |
| DDB | Wrasse | Wrigley | Orbit Dental Gum |
| TBWA\Hunt\Lascaris Johannesburg | Staff | City Lodge Hotels | City Lodge |
| TBWA\Hunt\Lascaris Johannesburg | Family | City Lodge Hotels | City Lodge |
| TBWA\Hunt\Lascaris Johannesburg | Team | City Lodge Hotels | City Lodge |
| TBWA\Hunt\Lascaris Johannesburg | Dude vs Pensioner | Flight Centre | Student Flights |
| TBWA\Hunt\Lascaris Johannesburg | Make-up vs Meds | Flight Centre | Student Flights |
| TBWA\Hunt\Lascaris Johannesburg | Babe vs Mom | Flight Centre | Student Flights |
| Memac Ogilvy Dubai | BOOKCASE | IKEA | IKEA Special Offers |
| Memac Ogilvy Dubai | LAMP | IKEA | IKEA Special Offers |
| Memac Ogilvy Dubai | TABLE | IKEA | IKEA Special Offers |
| Memac Ogilvy Dubai | BED | IKEA | IKEA Special Offers |
| Memac Ogilvy Dubai | CHAIR | IKEA | IKEA Special Offers |
| NATIVE VML | I am American | PASSOP | I am Muslim |
| Ogilvy & Mather Cape Town | Life Raft | NSRI | NSRI |
| Ogilvy & Mather Cape Town | Kayak | NSRI | NSRI |
| J. Walter Thompson Dubai | Coming Closer | Listerine | Listerine |
| J. Walter Thompson Dubai | Curious Readers | Kinokunya | Book Store |
| GOLO | Brush | DSP PLASCON | Paint |
| Ignite Joe Public | Umbrella | Operation Hydrate | Operation Hydrate |
| Ignite Joe Public | Gazebo | Operation Hydrate | Operation Hydrate |
| Ignite Joe Public | Hat | Operation Hydrate | Operation Hydrate |
| Joe Public Pty Ltd | Table | PNet | PNet |
| Joe Public Pty Ltd | Chair | PNet | PNet |
| Joe Public Pty Ltd | Coat Hanger | PNet | PNet |
| Ogilvy & Mather Cape Town | Nomvuyo Ngcelwane | District Six Museum | District Six Museum |
| Ogilvy & Mather Cape Town | Noor Ebrahim | District Six Museum | District Six Museum |
| Black River FC | Barney | Reach for a dream | Payroll giving |
| Black River FC | Kruger | Reach for a dream | Payroll giving |
| Black River FC | DJ | Reach for a dream | Payroll Giving |
| PRINT CRAFTS – ILLUSTRATION | |||
|---|---|---|---|
| Agency / Entrant | Title | Brand | Product |
| DDB | Fly | Ignite Products | Instant Light Charcoal |
| Promise | A is for… | CNA | Educational toys and books |
| Promise | B is for… | CNA | Educational toys and books |
| Promise | C is for… | CNA | Educational toys and books |
| Memac Ogilvy | Nujoom | Qatar Islamic Bank | Road Safety |
| Memac Ogilvy | Maataha | Qatar Islamic Bank | Road Safety |
| Memac Ogilvy | Shams | Qatar Islamic Bank | Road Safety |
| DDB | Cleaner Shrimp | Wrigley | Orbit Dental Gum |
| DDB | Plover | Wrigley | Orbit Dental Gum |
| DDB | Wrasse | Wrigley | Orbit Dental Gum |
| NOT NORM | Morgue | Smokenders | Smokenders Cessation Programme |
| NOT NORM | Cemetery | Smokenders | Smokenders Cessation Programme |
| NOT NORM | Church | Smokenders | Smokenders Cessation Programme |
| Joe Public Pty Ltd | Lifeguard | McCain | Frozen Vegetables |
| Joe Public Pty Ltd | Vigilante | McCain | Frozen Vegetables |
| Joe Public Pty Ltd | Rugby Player | McCain | Frozen Vegetables |
| J. Walter Thompson Doha | Candy Strike | Roads For Life | Roads For Life |
| J. Walter Thompson Doha | Crash of Vikings | Roads For Life | Roads For Life |
| FCB Africa (Pty) Ltd | Enterprise No Hidden Pork “Turkey” | Tiger Brands | Enterprise |
| FCB Africa (Pty) Ltd | Enterprise No Hidden Pork “Chicken” | Tiger Brands | Enterprise |
| FCB Africa (Pty) Ltd | Enterprise No Hidden Pork “Beef” | Tiger Brands | Enterprise |
| TBWA\RAAD | F’s: An Orphan | SOS Children´s Villages International | SOS Children´s Villages International |
| TBWA\RAAD | F’s: Two Orphans | SOS Children´s Villages International | SOS Children´s Villages International |
| TBWA\RAAD | F’s: Three Orphans | SOS Children´s Villages International | SOS Children´s Villages International |
| PRINT CRAFTS – PHOTOGRAPHY | |||
|---|---|---|---|
| Agency / Entrant | Title | Brand | Product |
| Black River FC | Youth Day | Electronic Media Network | Channel O |
| FoxP2 | Donnie Darko Cult | Ster-Kinekor | Cinema Nouveau |
| FoxP2 | The Big Lebowski Cult | Ster-Kinekor | Cult Movie Festival |
| FoxP2 | Pulp Fiction Cult | Ster-Kinekor | Cinema Nouveau Cult Film Festival |
| FoxP2 | Jaws Cult | Ster-Kinekor | Cinema Nouveau Cult Film Festival |
| Ogilvy & Mather Cape Town | Dancing | Volkswagen South Africa | Volkswagen Genuine Parts |
| theDOagency | Egg | Unilever | Handy Andy |
| theDOagency | Cupcake | Unilever | Handy Andy |
| theDOagency | Sausage | Unilever | Handy Andy |
| FOXP2 | Terminator Prison Bars | MasterLock | Masterlock |
| TBWA\Hunt\Lascaris Johannesburg | Staff | City Lodge Hotels | City Lodge |
| TBWA\Hunt\Lascaris Johannesburg | Family | City Lodge Hotels | City Lodge |
| TBWA\Hunt\Lascaris Johannesburg | Team | City Lodge Hotels | City Lodge |
| PRINT CRAFTS – TYPOGRAPHY | |||
|---|---|---|---|
| Agency / Entrant | Title | Brand | Product |
| Promise | A is for… | CNA | Educational toys and books |
| Promise | B is for… | CNA | Educational toys and books |
| Promise | C is for… | CNA | Educational toys and books |
| NOT NORM | Morgue | Smokenders | Smokenders Cessation Programme |
| NOT NORM | Cemetery | Smokenders | Smokenders Cessation Programme |
| NOT NORM | Church | Smokenders | Smokenders Cessation Programme |
| PRINT CRAFTS – WRITING | |||
|---|---|---|---|
| Agency / Entrant | Title | Brand | Product |
| Switch Brand SA | Fanatics Inflight Magazine Ad | Exclusive Books | Exclusive Books Fanatics |
| Y&R South Africa/CreativeY&R | Blood Diamonds | X-News | X-News |
| Y&R South Africa/CreativeY&R | iPhone 6 | X-News | X-News |
| Y&R South Africa/CreativeY&R | Civil War | X-News | X-News |
| Y&R South Africa/CreativeY&R | 6 Million | X-News | X-News |
| Y&R South Africa/CreativeY&R | Below Ground | X-News | X-News |
| FoxP2 | Cubicle Kingdom | Ster-Kinekor | Ster-Kinekor |
| FoxP2 | Footrub Minstrel | Ster-Kinekor | Ster-Kinekor |
| FoxP2 | Bearded Icarus | Ster-Kinekor | Ster-Kinekor |
For more, go to www.loeries.com.
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