by Russell Southwood (@BalancingActAfr) In this video interview, we talk to Ulrich Stark, founder of Wezwa, about how this new social platform works with broadcasters on TV shows such as Generations, Binnelanders and Muvhango:
the programmes currently working with Wezwa;- the type of social content they are releasing on Wezwa;
- the levels of social engagements;
- an advertiser case study;
- and future African expansion plans.
Russell Southwood is the founder of Balancing Act and the web TV channel Smart Monkey TV, and has been an analyst in telecoms, internet and broadcast in Africa for the last 14 years. Smart Monkey TV aims to capture the energy at the crossroads between African culture and technology. MarkLives is syndicating content from Smart Monkey TV on a weekly basis for the column “Smart Africa TV”.
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