by Russell Southwood (@BalancingActAfr) In this interview, Eryca Freemantle (ErycaFreemantle.com) talks about:
- how the international makeup brands are investing in Africa;
- why women of colour spend more on beauty products than their white counterparts;
- the kinds of beauty products the international brands have for women of colour;
- local beauty brands in Nigeria; and
- the massive interest from Nigeria in a competition for hairdressers and makeup artists.
