by Oresti Patricios (@orestaki) A couple of weeks ago, Ireland/Davenport quickly spotted an opportunity to capitalise on the viral nature of #thedress for one of its clients — the Salvation Army’s Carehaven. The result is a campaign that is simple, smart — and the flash of inspiration is in the wording “black and blue.”
Tag archives: VIRUS agency
Ireland/Davenport creates VIRUS, new digital division
by Herman Manson (@marklives) Ireland/Davenport is expanding its digital capabilities with the launch of VIRUS, its new digital specialist agency. VIRUS combines existing in-house talent with the yet-to-be announced acquisition of a digital agency.