by MarkLives (@marklives) Of the shortlists released this morning, Monday, 18 June 2018, South Africa has made it onto Glass, Pharma, Radio & Audio, Design and Print & Publishing. We failed to make the shortlists for Health & Wellness, Innovation, Titanium, Outdoor and Mobile.
Glass — The Lion for Change
A01 (Glass )
Title
|
Client
|
Product
|
Entrant company
|
Idea creation
|
| THE NEWS YOU NEED TO SEE |
PEOPLE OPPOSING WOMEN ABUSE |
PEOPLE OPPOSING WOMEN ABUSE |
POWA Johannesburg |
JOE PUBLIC SHIFT Johannesburg |
Pharma
A02 (Regulated: Direct to Patient)
Track
|
Title
|
Brand
|
Product
|
Medium
|
Entrant company
|
Idea creation
|
Production
|
| Health |
BRONKI BOOSTERS |
CIPLA SA |
ASTHMA INHALER CASINGS, COMIC BOOK, ANIMATED SERIES, INSTRUCTIONAL VIDEOS. |
Product Innovation |
VML Cape Town |
VML Cape Town |
RESONATE AUDIO Cape Town / RITUAL STUDIO Cape Town / ROCKETFUEL Cape Town / STUDIO KRONK Cape Town |
Design
C04 (Social Engagement)
Track
|
Title
|
Brand
|
Product
|
Entrant company
|
Idea creation
|
| Communication |
MTV #FCKHIV |
VIACOM / MTV |
MTV |
OGILVY & MATHER JOHANNESBURG |
OGILVY & MATHER JOHANNESBURG |
Print & Publishing
A13 (Not-for-profit / Charity)
Track
|
Title
|
Brand
|
Product
|
Entrant company
|
Idea creation
|
| Communication |
FRASIER |
COMMISSION FOR GENDER EQUALITY |
COMMISSION FOR GENDER EQUALITY |
DDB SOUTH AFRICA Johannesburg |
DDB SOUTH AFRICA Johannesburg |
| Communication |
ETHAN |
COMMISSION FOR GENDER EQUALITY |
COMMISSION FOR GENDER EQUALITY |
DDB SOUTH AFRICA Johannesburg |
DDB SOUTH AFRICA Johannesburg |
| Communication |
ERIC |
COMMISSION FOR GENDER EQUALITY |
COMMISSION FOR GENDER EQUALITY |
DDB SOUTH AFRICA Johannesburg |
DDB SOUTH AFRICA Johannesburg |
| Communication |
STEVE |
COMMISSION FOR GENDER EQUALITY |
COMMISSION FOR GENDER EQUALITY |
DDB SOUTH AFRICA Johannesburg |
DDB SOUTH AFRICA Johannesburg |
B02 (Publications for Good)
| Communication |
THE NEWS YOU NEED TO SEE |
PEOPLE OPPOSING WOMEN ABUSE |
PEOPLE OPPOSING WOMEN ABUSE |
POWA Johannesburg |
JOE PUBLIC SHIFT Johannesburg |
Radio & Audio
A01 (Food & Drink)
Track
|
Title
|
Brand
|
Product
|
Entrant company
|
Idea creation
|
Production
|
Media
|
PR
|
Additional
|
| Communication |
1. MAKE A DIFFERENT FRIEND – THE REALLY SMART WATCH GUY |
ABINBEV |
CASTLE LAGER |
OGILVY & MATHER JOHANNESBURG |
OGILVY & MATHER JOHANNESBURG |
|
|
|
|
| Communication |
3. MAKE A DIFFERENT FRIEND – THE PINKIE RING GUY |
ABINBEV |
CASTLE LAGER |
OGILVY & MATHER JOHANNESBURG |
OGILVY & MATHER JOHANNESBURG |
|
|
|
|
| Communication |
2. MAKE A DIFFERENT FRIEND – THE NO SENSE OF PERSONAL SPACE GUY |
ABINBEV |
CASTLE LAGER |
OGILVY & MATHER JOHANNESBURG |
OGILVY & MATHER JOHANNESBURG |
|
|
|
|
A04 (Consumer Durables)
| Communication |
MOORE’S LAW |
DURACELL |
DURACELL BATTERIES |
GREY AFRICA Johannesburg |
GREY AFRICA Johannesburg |
FINE TUNE STUDIOS Johannesburg |
| Communication |
BLACK MIRROR |
DURACELL |
DURACELL BATTERIES |
GREY AFRICA Johannesburg |
GREY AFRICA Johannesburg |
FINE TUNE STUDIOS Johannesburg |
| Communication |
PETROL |
DURACELL |
DURACELL BATTERIES |
GREY AFRICA Johannesburg |
GREY AFRICA Johannesburg |
FINE TUNE STUDIOS Johannesburg |
A05 (Automotive)
| Communication |
STALKER |
VOLKSWAGEN SOUTH AFRICA |
VW BRAKE ASSIST |
OGILVY & MATHER CAPE TOWN |
OGILVY & MATHER CAPE TOWN |
WE LOVE JAM Cape Town |
| Communication |
FUNERAL |
VOLKSWAGEN SOUTH AFRICA |
VW BRAKE ASSIST |
OGILVY & MATHER CAPE TOWN |
OGILVY & MATHER CAPE TOWN |
WE LOVE JAM Cape Town |
A07 (Travel)
| Communication |
DATE |
FLIGHT CENTRE YOUTH & ADVENTURE |
YOUTH & ADVENTURE |
TBWA\HUNT\LASCARIS Johannesburg |
TBWA\HUNT\LASCARIS Johannesburg |
| Communication |
SWIM |
FLIGHT CENTRE YOUTH & ADVENTURE |
YOUTH & ADVENTURE |
TBWA\HUNT\LASCARIS Johannesburg |
TBWA\HUNT\LASCARIS Johannesburg |
| Communication |
FESTIVAL |
FLIGHT CENTRE YOUTH & ADVENTURE |
YOUTH & ADVENTURE |
TBWA\HUNT\LASCARIS Johannesburg |
TBWA\HUNT\LASCARIS Johannesburg |
A08 (Leisure)
| Communication |
VERWOERD |
APARTHEID MUSEUM |
APARTHEID MUSEUM |
TBWA\HUNT\LASCARIS Johannesburg |
TBWA\HUNT\LASCARIS Johannesburg |
PRODUCE SOUND Johannesburg |
| Communication |
BOTHA |
APARTHEID MUSEUM |
APARTHEID MUSEUM |
TBWA\HUNT\LASCARIS Johannesburg |
TBWA\HUNT\LASCARIS Johannesburg |
PRODUCE SOUND Johannesburg |
| Communication |
SMUTS |
APARTHEID MUSEUM |
APARTHEID MUSEUM |
TBWA\HUNT\LASCARIS Johannesburg |
TBWA\HUNT\LASCARIS Johannesburg |
PRODUCE SOUND Johannesburg |
A09 (Media / Entertainment)
| Communication |
HUGH MASEKELA TRIBUTE |
UNIVERSAL MUSIC AFRICA |
UNIVERSAL MUSIC AFRICA |
HAVAS JOHANNESBURG |
HAVAS JOHANNESBURG |
A11 (Consumer Services)
| Communication |
IGUGU LEBO |
CELL C |
C SURANCE |
1886 Johannesburg |
1886 Johannesburg |
1886 Johannesburg |
| Communication |
IGUGU NOMSA |
CELL C |
C SURANCE |
1886 Johannesburg |
1886 Johannesburg |
1886 Johannesburg |
| Communication |
IGUGU SIYA |
CELL C |
C SURANCE |
1886 Johannesburg |
1886 Johannesburg |
1886 Johannesburg |
A12 (Corporate Social Responsibility (CSR) / Corporate Image)
| Communication |
SOCCER SONG FOR CHANGE |
AB-INBEV AFRICA |
CARLING BLACK LABEL – ANTI WOMEN ABUSE INITIATIVE |
OGILVY & MATHER CAPE TOWN |
OGILVY & MATHER CAPE TOWN |
0307 FILMS Cape Town / BLACK GINGER Cape Town / DELIVERANCE POST PRODUCTION Cape Town / THE WORKROOM Cape Town / VIDEO CARTEL Cape Town |
AB-INBEV AFRICA Johannesburg / OGILVY & MATHER CAPE TOWN |
AUDIO MILITIA Johannesburg |
B01 (Use of Music)
| Communication |
IGUGU NOMSA |
CELL C |
C SURANCE |
1886 Johannesburg |
1886 Johannesburg |
1886 Johannesburg |
|
|
|
| Communication |
IGUGU SIYA |
CELL C |
C SURANCE |
1886 Johannesburg |
1886 Johannesburg |
1886 Johannesburg |
|
|
|
|
| Communication |
IGUGU LEBO |
CELL C |
C SURANCE |
1886 Johannesburg |
1886 Johannesburg |
1886 Johannesburg |
|
|
|
|
| Communication |
SOCCER SONG FOR CHANGE |
AB-INBEV AFRICA |
CARLING BLACK LABEL – ANTI WOMEN ABUSE INITIATIVE |
OGILVY & MATHER CAPE TOWN |
OGILVY & MATHER CAPE TOWN |
0307 FILMS Cape Town / BLACK GINGER Cape Town / DELIVERANCE POST PRODUCTION Cape Town / THE WORKROOM Cape Town / VIDEO CARTEL Cape Town |
AB-INBEV AFRICA Johannesburg / OGILVY & MATHER CAPE TOWN |
AUDIO MILITIA Johannesburg |
|
B02 (Sound Design)
| Communication |
FESTIVAL |
FLIGHT CENTRE YOUTH & ADEVENTURE |
YOUTH & ADVENTURE |
TBWA\HUNT\LASCARIS Johannesburg |
TBWA\HUNT\LASCARIS Johannesburg |
B03 (Script)
| Communication |
DATE |
FLIGHT CENTRE YOUTH & ADEVENTURE |
YOUTH & ADVENTURE |
TBWA\HUNT\LASCARIS Johannesburg |
TBWA\HUNT\LASCARIS Johannesburg |
|
| Communication |
SWIM |
FLIGHT CENTRE YOUTH & ADEVENTURE |
YOUTH & ADVENTURE |
TBWA\HUNT\LASCARIS Johannesburg |
TBWA\HUNT\LASCARIS Johannesburg |
|
| Communication |
FESTIVAL |
FLIGHT CENTRE YOUTH & ADEVENTURE |
YOUTH & ADVENTURE |
TBWA\HUNT\LASCARIS Johannesburg |
TBWA\HUNT\LASCARIS Johannesburg |
|
| Communication |
PC |
VOLKSWAGEN SOUTH AFRICA |
VW BRAKE ASSIST |
OGILVY & MATHER CAPE TOWN |
OGILVY & MATHER CAPE TOWN |
WE LOVE JAM Cape Town |
| Communication |
STALKER |
VOLKSWAGEN SOUTH AFRICA |
VW BRAKE ASSIST |
OGILVY & MATHER CAPE TOWN |
OGILVY & MATHER CAPE TOWN |
WE LOVE JAM Cape Town |
| Communication |
FUNERAL |
VOLKSWAGEN SOUTH AFRICA |
VW BRAKE ASSIST |
OGILVY & MATHER CAPE TOWN |
OGILVY & MATHER CAPE TOWN |
WE LOVE JAM Cape Town |
B04 (Casting & Performance)
| Communication |
DATE |
FLIGHT CENTRE YOUTH & ADEVENTURE |
YOUTH & ADVENTURE |
TBWA\HUNT\LASCARIS Johannesburg |
TBWA\HUNT\LASCARIS Johannesburg |
| Communication |
SWIM |
FLIGHT CENTRE YOUTH & ADEVENTURE |
YOUTH & ADVENTURE |
TBWA\HUNT\LASCARIS Johannesburg |
TBWA\HUNT\LASCARIS Johannesburg |
| Communication |
FESTIVAL |
FLIGHT CENTRE YOUTH & ADEVENTURE |
YOUTH & ADVENTURE |
TBWA\HUNT\LASCARIS Johannesburg |
TBWA\HUNT\LASCARIS Johannesburg |
| Communication |
2. MAKE A DIFFERENT FRIEND – THE NO SENSE OF PERSONAL SPACE GUY |
ABINBEV |
CASTLE LAGER |
OGILVY & MATHER JOHANNESBURG |
OGILVY & MATHER JOHANNESBURG |
Updated at 1.02pm on 18 June 2018.
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