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by SAARF & MarkLives (@marklives) The 20th Annual South African Music Awards proved to be a major ratings hit for SABC 1 during the week of 28 April — 4 May 2014, the SAARF/MarkLives #Top40TVratings  national chart shows. It landed in third position on Satellite dishthe chart with an audience of 5 378 929. It grabbed 4th spot on the DStv chart. In addition SAMA 20: Lights, Camera, Fashion! took the 7th and 6th spots on the national and the DStv charts respectively.

This weekly roundup of South Africa’s TV audience viewership, a collaboration between the South African Audience Research Foundation (SAARF) and MarkLives, reveals the best-watched shows of the week before, where it ran and how many South Africans tuned in to watch.

We offer two tables, the first covering all households — free-to-air viewing (the various SABC channels and e.tv) as well as the DStv platform — and the second charting the best-watched shows on the DStv network of channels

SAARF/MarkLives #Top40TVratings Chart: 28 April — 4 May 2014

Market Target Activity
National Total Indv (incl guests) Live + VOSDAL
Counter Description (grouped) Channel Level 1 Level 2\Variable (r) AMR % AMR SHR %
1 GENERATIONS SABC 1 Soap opera LOCAL 24.0 10 305 724 71.58%
2 NGEMPELA SABC 1 Drama Drama 16.4 7 020 604 50.76%
3 20TH ANNUAL SOUTH AFRICAN MUSIC AWARDS SABC 1 Music Music 12.5 5 378 929 48.90%
4 INTERSEXTIONS SABC 1 Drama Drama 12.5 5 343 988 41.24%
5 MUVHANGO SABC 2 Drama Drama 12.2 5 249 721 42.06%
6 FAMILY BONDS SABC 1 Drama Drama 11.9 5 093 714 39.36%
7 SAMA 20:LIGHTS CAMERA FASHION SABC 1 Actuality Actuality 11.2 4 786 004 34.18%
8 FRIENDS LIKE THESE -R SABC 1 Variety Variety 11.0 4 715 674 42.77%
9 SELIMATHUNZI SABC 1 Variety Variety 10.9 4 669 595 34.25%
10 XHOSA NEWS SABC 1 News News 10.8 4 621 297 34.60%
11 ZAZIWA SABC 1 Variety Variety 10.5 4 519 236 33.98%
12 RHYTHM CITY e.tv Drama Drama 10.5 4 513 273 35.95%
13 LOXION LYRIC SABC 1 Drama Drama 10.4 4 468 422 33.60%
14 ZULU NEWS SABC 1 News News 10.3 4 419 725 32.07%
15 THE PERFECT SISHEBO SHOW SABC 1 Magazine Magazine 10.2 4 387 825 32.73%
16 SCANDAL e.tv Drama Drama 9.5 4 089 912 29.37%
17 POWERBALL SABC 2 Variety Variety 9.3 3 984 743 36.84%
18 NEWS HEADLINES SABC 1 News News 8.7 3 731 235 28.66%
19 MY WORLD SABC 1 Documentary Documentary 8.3 3 541 983 26.73%
20 REAL GOBOZA SABC 1 Magazine Magazine 8.0 3 442 036 35.43%
21 SPEAK OUT SABC 2 Actuality Actuality 8.0 3 441 469 35.74%
22 BEVERLY HILLS NINJA e.tv Movies ACTION/ADVENTURE 7.9 3 380 600 28.84%
23 FRIENDS LIKE THESE SABC 1 Variety Variety 7.7 3 313 454 35.65%
24 MUVHANGO -R SABC 1 Drama Drama 7.3 3 150 480 47.71%
25 STOKVEL SABC 2 Sitcom Sitcom 7.3 3 139 832 32.27%
26 YESTERDAY (MOV) SABC 1 Movies DRAMA 7.2 3 092 506 31.41%
27 G.I JOE:THE RISE OF COBRA e.tv Movies ACTION/ADVENTURE 7.1 3 041 824 28.95%
28 DI WELE MAKGOLELA SABC 2 Variety Variety 7.1 3 040 219 32.69%
29 NYAN NYAN SABC 1 Reality Reality 7.0 2 994 971 27.28%
30 NEDBANK CUP MARITZBURG UNITED VS ORLANDO PIRATES SABC 1 Sport FOOTBALL(SOCCER) 6.8 2 928 513 28.23%
31 THOLA SABC 2 Drama Drama 6.8 2 909 464 32.07%
32 GENERATIONS -R SABC 1 Soap opera LOCAL 6.5 2 798 568 46.88%
33 EMZINI WEZINSIZWA -R SABC 1 Sitcom Sitcom 6.4 2 765 205 42.95%
34 LOTTO DRAW LIVE e.tv Competition Competition 6.3 2 723 638 25.40%
35 NEDBANK CUP BIDVEST WITS VS KAIZER CHIEFS SABC 1 Sport FOOTBALL(SOCCER) 6.3 2 692 598 31.28%
36 MOESHA SABC 1 Sitcom Sitcom 6.2 2 652 724 41.87%
37 NEWS e.tv News News 6.1 2 616 769 20.62%
38 ELECTION DEBATE SABC 1 Reality Reality 5.9 2 521 813 23.10%
39 FAN BASE SABC 1 Music Music 5.8 2 489 156 25.36%
40 ILIFESTYLE SABC 1 Magazine Magazine 5.7 2 430 265 22.43%

DStv platform only

Market Target Activity
DStv Total Indv (incl guests) Live + VOSDAL
Counter Description (grouped) Channel Level 1 Level 2\Variable (r) AMR % AMR SHR %
1 GENERATIONS SABC 1 Soap opera LOCAL 17.7 2 394 685 50.42%
2 MUVHANGO SABC 2 Drama Drama 8.8 1 193 332 28.36%
3 ISIBAYA Mzansi Magic Variety Variety 8.1 1 094 149 23.85%
4 20TH ANNUAL SOUTH AFRICAN MUSIC AWARDS SABC 1 Music Music 7.3 989 893 28.33%
5 RHYTHM CITY e.tv Drama Drama 7.1 963 971 21.95%
6 SAMA 20:LIGHTS CAMERA FASHION SABC 1 Actuality Actuality 6.6 893 760 19.06%
7 SCANDAL e.tv Drama Drama 6.3 851 080 18.15%
8 XHOSA NEWS SABC 1 News News 6.3 847 170 18.56%
9 NGEMPELA SABC 1 Drama Drama 5.9 800 547 17.38%
10 POWERBALL SABC 2 Variety Variety 5.7 771 351 20.38%
11 SPEAK OUT SABC 2 Actuality Actuality 5.5 737 467 21.40%
12 NEWS e.tv News News 4.9 659 413 14.76%
13 FRIENDS LIKE THESE -R SABC 1 Variety Variety 4.6 620 886 15.24%
14 ZULU NEWS SABC 1 News News 4.5 614 379 13.13%
15 INTERSEXTIONS SABC 1 Drama Drama 4.5 607 820 13.54%
16 SELIMATHUNZI SABC 1 Variety Variety 4.4 591 743 12.58%
17 FAMILY BONDS SABC 1 Drama Drama 4.2 568 350 12.89%
18 7DE LAAN SABC 2 Soap opera LOCAL 4.1 555 119 12.61%
19 STOKVEL SABC 2 Sitcom Sitcom 4.0 538 440 14.31%
20 MUVHANGO -R SABC 1 Drama Drama 3.5 475 147 19.94%
21 THOLA SABC 2 Drama Drama 3.5 474 407 14.36%
22 VODACOM SUPER RUGBY 2014 CHEETAHS VS BULLS SuperSport 1 Sport RUGBY(ALL) 3.5 472 735 12.57%
23 LOXION LYRIC SABC 1 Drama Drama 3.5 469 812 9.93%
24 ZAZIWA SABC 1 Variety Variety 3.4 464 567 10.17%
25 DI WELE MAKGOLELA SABC 2 Variety Variety 3.4 458 603 13.27%
26 GENERATIONS -R SABC 1 Soap opera LOCAL 3.4 453 738 20.69%
27 G.I JOE:THE RISE OF COBRA e.tv Movies ACTION/ADVENTURE 3.3 448 863 12.30%
28 YESTERDAY (MOV) SABC 1 Movies DRAMA 3.3 442 534 12.98%
29 THE BOLD AND THE BEAUTIFUL SABC 3 Soap opera INTERNATIONAL 3.2 426 820 10.88%
30 OUR PERFECT WEDDING (MAG) Mzansi Magic Magazine Magazine 3.1 424 252 9.30%
31 THE PERFECT SISHEBO SHOW SABC 1 Magazine Magazine 3.1 423 939 8.99%
32 MY WORLD SABC 1 Documentary Documentary 3.1 417 778 9.32%
33 LOTTO DRAW LIVE e.tv Competition Competition 3.1 416 063 10.74%
34 BEVERLY HILLS NINJA e.tv Movies ACTION/ADVENTURE 3.0 399 121 9.88%
35 NYAN NYAN SABC 1 Reality Reality 2.9 394 873 9.71%
36 NEWS HEADLINES SABC 1 News News 2.9 390 920 8.66%
37 VODACOM MILLIONAIRES e.tv Competition Competition 2.9 386 166 9.08%
38 VODACOM SUPER RUGBY 2014 STORMERS VS HIGHLANDERS SuperSport 1 Sport RUGBY(ALL) 2.8 379 318 11.28%
39 UEFA CHAMPIONS LEAGUE:BAYERN MUNICH VS REAL MADRID SuperSport 3 Sport FOOTBALL(SOCCER) 2.8 378 301 12.56%
40 NOOT VIR NOOT SABC 2 Music Music 2.8 372 048 8.24%

How to read the tables:

AMR% refers to the number of people in a target market who were watching an event ie programme, expressed as a percentage of the population for that demographic: “On average, 16.3% of adults aged 15+ who watched TV from 28 Jan-3 Feb 2014 watched Society on SABC 1”.

AMR is the number of people in a target market watching a specific event ie programme per minute, expressed in absolute figures: “On average, 1, 541, 066 adults aged 15+ who watched TV from from28 Jan-3 Feb 2014 watched Society on SABC 1”.

Share % (SHR %) is the share or proportion of the available audience (people watching TV at that time) that a specific channel/programme has achieved at that time: “Society achieved a share % of 52.59% from 28 Jan- 3 Feb 2014 on SABC 1″.

saarf 150SAARF is the name by which the South African Audience Research Foundation is familiarly known. SAARF’s main objective is to direct and publish media audience and product/brand research for the benefit of its stake-holders, thereby providing data for target marketing and a common currency for the buying and selling of media space and time. SAARF has thus the responsibility to measure the audiences of all traditional media such as newspapers, magazines, radio, television, cinema and out of home media.

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Published by Herman Manson

MarkLives.com is edited by Herman Manson. Follow us on Twitter - http://twitter.com/marklives

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