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Loerie Grand Prix winner: Ogilvy Cape Town, Live Activations entry for Volkswagen, ‘Marching Band’

A tongue-in-cheek guerrilla activation for VW Golf saw a silent marching band traverse the Sea Point promenade, effectively advertising the joys of silence and how it can be enjoyed inside the quiet VW Golf.

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Published by Herman Manson

MarkLives.com is edited by Herman Manson. Follow us on Twitter - http://twitter.com/marklives

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