This commercial for Alan Gray, titled ‘Legend’, asks us to consider the possibilities of a legend like James Dean had he been given more time. What would he have achieved? How might he have benefited society?
The ad illustrates the importance of time in allowing potential to unfold. By King James and Keith Rose of Velocity Films.
Executive Creative Director – Alistair King
Head of Art – Karin Barry-McCormack
Copywriter – Paige Nick
Agency TV Producer – Caz Friedman
Managing Director – James Barty
Client Service – Laurel Mader, Bobbi van Sittert
Keith Rose – Director
Grant Davies – Producer Velocity
Tristan von Berg – Creative Assistant/head of research