by Prakash Patel. Let’s get focused by knowing where we want to be in a year’s time — by being more purposeful and committed to becoming greater visionaries, innovators, disruptors and thinkers
Category archives: Big Q – MarkLives Panel
#BigQ2020: Hello, blurred world!
by Naeem Seedat. 2020 marks the start of a feeding frenzy, with ‘outsiders’ increasingly eating the lunch of ‘insiders’.
#BigQ2020: A new decade of change in the advertising industry
by Johanna McDowell & César Vacchiano. Where to from here? We present 10 trends for 2020 and the decade to come.
#BigQ2020: A focus on the unchanging
by Faheem Chaudhry. It might be more useful to take a step back to gain some perspective and notice what isn’t changing, rather than what is, as we head into the new decade.
#BigQ2020: The future is here
by Jarred Cinman. Like all good trend-watching articles, I will pare it down to three big things to watch out for in South African adland this year.
#BigQ2020: The rise of behavioural science
by Rita Doherty. There’s a lot of buzz in the air about behavioural economics. But what is it exactly, and what does it mean for marketing?
#BigQ2020: Efficient vs effective
by Marc Horne. This is the era of opportunity, and it’s our chance to be part of defining how brands and agencies engage going into the future.
#BigQ2020: Client, agency expectations for 2020
by Keri-Ann Stanton. Adapt or die.
#BigQ2020: 20/20 vision
by Masego Motsogi. There are a few things that I strongly believe we may glean from years past and either continue to build on or start doing with great intent.
#BigQ2020: It’s time we talked about money
by Michelle Beh. Is a logo conceptualised and designed in three days worse than a logo that takes three weeks to be developed?