First TVC from new film, content crowdsourcing platform
TV personality and producer, Janez Vermeiren, and film director, Peri vP, earlier this year launched Fylmer.tv, a film and content crowdsourcing platform that offers brands and agencies a direct line to a network of skilled African creative professionals. Fylmer has already produced its first TVC for a client, Broadway Sweets.
The site connects filmmakers, producers, animators, editors, and content creators to brands, clients and agencies, which upload briefs for pitching on. “The intention behind the platform is to democratise the filmmaking and video content industry and open it up so that brands and agencies can connect directly with an entire community of creators, and creators get a chance to pitch on live briefs and win commissions from clients,” says Vermeiren.
“The beauty about a platform like this is that it suddenly levels the playing field and allows smaller clients to produce work of a very-high quality at an affordable rate, and also allows an entire community of hungry and skilled creators to pitch equally on jobs for brands and agencies.”