by Leigh Tayler. 2017 has shown no sign of the growing consciousness around women, their rights and gender-stereotypes unravelling slowing down.
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#Loeries2016 finalists: Service Design; Television, Film & Video
by MarkLives. Latest Loeries 2016 finalists: Service Design and Television, Film & Video [updated on Thursday afternoon and Friday morning].
Brand Culture: Brand language
by DK Badenhorst. Brands can play an important role in shifting culture, but we have to be sober about the strengths and limitations of branding.
Tuned: Banting, superfoods and meditation — fads or growing trends?
by Thabang Leshilo (@Thabang_Leshilo) We can’t deny it; South Africans are a nation of foodies and lovers of all things tasty, sometimes to the detriment of our health, if obesity, diabetes and cholesterol statistics don’t lie. However, health-consciousness, that which used to be the pursuit of fanatics and more affluent consumers, has of late become mainstream.
Cannes Lions 2014: Grand Prix, gold for SA
The International Festival of Creativity, Cannes Lions, has announced the winners in the Cyber, Design, Product Design, Press and Radio Lions categories, with Ogilvy & Mather Johannesburg taking the Grand Prix and three Gold Campaign Lions in the Radio category for its campaign ‘Teleconference’, ‘Kids Party’ and ‘Enrique Concert’, created for Lucozade.
Mike Abel asks are you a Challenger Brand or simply the Underdog?
M&C Saatchi Abel MD Mike Abel takes a closer look at the art of creating true challenger brands.