by Remon Geyser. Although Ethiopia’s online population is still relatively small, we asked our creative network for a a snapshot of what’s trending in the country recently to see what we may learn.
by Remon Geyser (@remongeyser) Radio is buzzing its way through the airwaves in Kenya, and making a big impact upon the consumers who tune in to listen to the latest news and freshest hits from around the country. We chatted with a few of our Kenyan creatives to get a better feel for the Kenyan radio landscape.
by Remon Geyser (@remongeyser) Kenya is undergoing some interesting changes and we’ve picked up two important shifts impacting consumers and the brand communications industry. The one is the move from analogue to digital in TV, and the other encompasses the rise of digital agencies.
by Remon Geyser (@remongeyser) One important player in the promotion of an interconnected African spirit is the highly successful Nigerian film industry — which averages an annual turnover of US$250m.
by Remon Geyser (@remongeyser) In an exciting country where infrastructure is booming, the economy of Ghana is growing fast and the people are embracing a new age of online socialism. However, it’s time for brands to step up to the plate and synchronise their communication to better unify the Ghanaian football warcry
by Remon Geyser (@remongeyser) The Nigerian market is in the middle of the Pan-African mobile tech boom. Being a country so rich in dynamic, branded, personalised and trending conversation, social media platforms have facilitated the growth of rapid information sharing.
by Remon Geyser (@remongeyser) How may brands target the millions of commuters relying on public transportation in Nigeria, Ghana and Kenya? We reached out to our creative network across several African countries to dive deeper into some of the trends and technologies.
by Herman Manson. Thanks to SA startup Delvv.io, advertising and branding have an effective new way of crowdsourcing research feedback.
by MarkLives. Loeries 2018 finalists are being announced all week long during Creative Week Durban, taking place 16–19 August 2018. This is the third batch.
An #OpenAfricaMag interview. Avatar’s Zi Mkhwanazi shares his integrated advertising vision and how tech will play a role in future African growth.