by Charlie Stewart. Merchants may wish to take note of Facebook’s chequered history before rushing to embrace Facebook Shops.
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Clicks ’n Tricks: Killing the virus of fake news #CoronavirusSA
by Charlie Stewart. One glimmer of silver that’s giving me hope is that we may be close to finding a vaccine for the scourge that is fake news.
#CoronavirusSA: Bundling up — the bad CX caused by unbundling
by Craig Hannabus. Unbundling of services is problematic on several fronts.
#CoronavirusSA: Covid-19 & the right to know
by Charlie Stewart. While some fixate on toilet paper, most of us are calling for more info on covid-19’s spread — and it’s an issue laden with complexity.
#CoronavirusSA: Covid-19’s lessons for social media marketing
by Craig Hannabus. What covid-19’s shown us is just how broken our social platforms are. It’s time for a dramatic change — do we have the guts?
Social media and the customer experience
by Craig Hannabus. Have we gotten the social media marketing thing right? I’ve seen so, so many strategies, approaches, and methods come and go.
Is South Africa ready for voice commerce?
by Craig Hannabus. Depending on who you talk to, voice commerce is either the next big thing or a lacklustre gimmick with no real value.
Clicks ’n Tricks: The cookie monster crumbles
by Charlie Stewart. Google’s finally given in and agreed to kill third-party cookies.
Clicks ’n Tricks: Tech that puts the customer first
by Charlie Stewart. One of the greatest challenges facing advertisers today is the effective incorporation of technology into campaign execution.
Clicks ’n Tricks: Performance doesn’t pay off for Adidas
by Charlie Stewart. Simon Peel, Adidas global media director, made a startling but refreshing confession during a talk at the EffWeek conference mid-October 2019.