Agency Leaders: 2013’s most-admired ad agency in Johannesburg

by Herman Manson (@marklives) It’s always good to know what the boss thinks. Having polled Johannesburg’s agency leaders, we can now tell what those leading the city’s ad agencies think of their competitors, whom they see as effective managers and great creatives, and where they believe their future competition is likely to come from.

South Africa part of global Social@Ogilvy rollout

by Herman Manson Ogilvy & Mather Worldwide has announced the rollout of Social@Ogilvy (@SocialOgilvy), a unit that promises to deliver social media solutions to Ogilvy clients, and which will operate across numerous marketing disciplines such as advertising, direct marketing and public relations. The new unit promises to offer brands a broader and more strategically integrated …

Dave Duarte joins Ogilvy promising the “geekification of the ad industry”

Ogilvy Cape Town is making a tangible move towards integrating digital skills companywide and across traditional agency silos as ad spend continues its shift online. The agency has rolled out a comprehensive educational initiative with lecturer and digital strategist Dave Duarte, who joins the company to lead its Ogilvy Digital Marketing Academy (ODMA).

Ogilvy & Mather expands investment in local office

Ogilvy & Mather has upped its stake in local subsidiary Ogilvy South Africa from 49.9% to 59%. According to Moss Mashishi, chairman of Ogilvy Africa and Ogilvy SA, the deal signifies the maturing relationship between the global and the local office, which he says has always been a flagship in the larger Ogilvy & Mather network.

Ogilvy – we won’t pitch for Old Mutual

Following on news that Old Mutual is out to pitch we received the following statement from Ogilvy Cape Town which holds the account at the moment:

“Old Mutual, Ogilvy Cape Town’s and Ogilvy Johannesburg’s financial services client have decided to put their creative business out to pitch later this year and the Ogilvy Group SA decided that neither Ogilvy Cape Town nor Ogilvy Johannesburg (who share the account) would participate.”

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