Herman Manson reports on what it takes for the media industry to innovate.
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EXCLUSIVE: Vodacom agency account out on closed tender
The Vodacom Group has confirmed that its integrated TTL marketing services business is out to pitch. Herman Manson reports.
SA agencies look at long-term hybrid office models
Herman Manson looks at the extensive changes to the work environment that will definitively impact how many of SA’s agency staff work.
Q5: Keeping the lights on with Anne Dearnaley [interview]
Carey Finn talks to Anne Dearnaley, PHD Media SA CEO, on the impact of covid on adland, keeping the lights on and how the pandemic has changed consumer behavior.
#TransformersTransform2020: Download the playbook now
by Charlie Mathews. As SA’s transformation project accelerates, here’s a free playbook for change from MarkLives, HumanInsight and the ACA.
#SPOTLIGHT: Speak out! Tackling workplace harassment
by Carey Finn. Five leaders weigh in on the cultural and organisational changes required to stop sexual and other forms of harassment in adland.
WTF?! Where are all the Fernandos at?
by Leigh Tayler. WTF aren’t there more CMOs, brand managers and marketers like Fernando Machado in the world or, more specifically, in South Africa?
Clicks ’n Tricks: The frustrating opacity of customer acquisition
by Charlie Stewart. We marketers continue to think we’re the only people who should be trusted to handle the complex process of customer acquisition.
Mission: Conflict sparked between capitalism & care
by Tom Fels. Will the human race acknowledge this wakeup call — or will it be back to self-interested business as usual?
Masterclass Notes: Virtual #AdForumSummit — 10 key learnings
by Johanna McDowell. Here are 10 key learnings from the memorable eight days of last month’s virtual 2020 AdForum Worldwide Summit.