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        <title><![CDATA[ Marklives ]]></title>
        <link><![CDATA[ https://www.marklives.com/feed ]]></link>
        <description><![CDATA[ Independent industry news for marketing, advertising &#38; media execs ]]></description>
        <language>en</language>
        <pubDate>2026-11-07 00:32:17</pubDate>

                    <item>
                <title><![CDATA[#TheYearAhead: Experience designers on 2027]]></title>
                <link>https://www.marklives.com/article/45007-theyearahead-experience-designers-on-2027</link>
                <description><![CDATA[The outlook for experience design in South Africa next year.]]></description>                
                <pubDate>05 November 2026</pubDate>
                <author>Carey Finn</author>
                <featuredImage>https://admin.marklives.com/temp/images/1793863835.png</featuredImage>
            </item>
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                <title><![CDATA[#OpEd: Creative measurement without vanity metrics]]></title>
                <link>https://www.marklives.com/article/45009-oped-creative-measurement-without-vanity-metrics</link>
                <description><![CDATA[Creative testing, writes Precious Chindongo, shouldn’t be an occasional science fair.]]></description>                
                <pubDate>05 November 2026</pubDate>
                <author>OpEds &amp; Letters</author>
                <featuredImage>https://admin.marklives.com/temp/images/1793094092.png</featuredImage>
            </item>
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                <title><![CDATA[#OnTheRadar: 99c wins The Building Company]]></title>
                <link>https://www.marklives.com/article/45011-ontheradar-99c-wins-the-building-company</link>
                <description><![CDATA[Plus: Khuthala Gala Holten leaves Joe Public; WPP results; Jacaranda FM refreshes brand; 2026 Prism Awards winners.]]></description>                
                <pubDate>05 November 2026</pubDate>
                <author>Unknown</author>
                <featuredImage>https://admin.marklives.com/temp/images/1793711629.png</featuredImage>
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                    <item>
                <title><![CDATA[#ThisWeek on MarkLives MEDIA: The new Omnicom Media • #NextWeek: FCB Africa, Meta media merger]]></title>
                <link>https://www.marklives.com/article/45013-thisweek-on-marklives-media-the-new-omnicom-media-nextweek-fcb-africa-meta-media-merger</link>
                <description><![CDATA[From our sister newsletter on Tuesdays!]]></description>                
                <pubDate>05 November 2026</pubDate>
                <author>MarkLives MEDIA</author>
                <featuredImage>https://admin.marklives.com/temp/images/1793611319.jpg</featuredImage>
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                <title><![CDATA[Marketing that sidelines strategy — or ignores it altogether]]></title>
                <link>https://www.marklives.com/article/44982-marketing-that-sidelines-strategy-or-ignores-it-altogether</link>
                <description><![CDATA[What happens when work ignores strategy? MarkLives finds out more from senior strategy and industry leaders.]]></description>                
                <pubDate>29 October 2026</pubDate>
                <author>Charles Lee Mathews</author>
                <featuredImage>https://admin.marklives.com/temp/images/1793006277.jpg</featuredImage>
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                <title><![CDATA[#OnTheRadar: Sanlam appoints strategic partners]]></title>
                <link>https://www.marklives.com/article/44986-ontheradar-sanlam-appoints-strategic-partners</link>
                <description><![CDATA[Plus: Kathoria promoted at Kantar Consulting; Omnicom results; Forrester’s 2027 Predictions Guide For B2C, CX, & Digital.]]></description>                
                <pubDate>29 October 2026</pubDate>
                <author>Unknown</author>
                <featuredImage>https://admin.marklives.com/temp/images/1793185734.png</featuredImage>
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                <title><![CDATA[#OpEd: Why trust, not coverage, is PR’s real currency]]></title>
                <link>https://www.marklives.com/article/44984-oped-why-trust-not-coverage-is-prs-real-currency</link>
                <description><![CDATA[The future of PR, writes Melissa Powell, is as old as the profession: people, connection, authenticity, storytelling, trust.]]></description>                
                <pubDate>29 October 2026</pubDate>
                <author>OpEds &amp; Letters</author>
                <featuredImage>https://admin.marklives.com/temp/images/1793006946.jpg</featuredImage>
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                <title><![CDATA[#ThisWeek on MarkLives MEDIA: What really builds brand loyalty • #NextWeek: The new Omnicom Media]]></title>
                <link>https://www.marklives.com/article/44988-thisweek-on-marklives-media-what-really-builds-brand-loyalty-nextweek-the-new-omnicom-media</link>
                <description><![CDATA[From our sister newsletter on Tuesdays!]]></description>                
                <pubDate>29 October 2026</pubDate>
                <author>MarkLives MEDIA</author>
                <featuredImage>https://admin.marklives.com/temp/images/1792999837.jpg</featuredImage>
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                <title><![CDATA[MarkLives Agency Revenue Ranking 2026]]></title>
                <link>https://www.marklives.com/article/44971-marklives-agency-revenue-ranking-2026</link>
                <description><![CDATA[Ogilvy SA is the largest agency, ahead of Publicis Groupe Africa, Omnicom Advertising SA and The Up&Up Group. [PREMIUM]]]></description>                
                <pubDate>22 October 2026</pubDate>
                <author>Herman Manson</author>
                <featuredImage>https://admin.marklives.com/temp/images/1792503725.png</featuredImage>
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                <title><![CDATA[#OnTheRadar: Windhoek, Amstel leaves Hunts]]></title>
                <link>https://www.marklives.com/article/44975-ontheradar-windhoek-amstel-leaves-hunts</link>
                <description><![CDATA[Plus: Openfield partners with 22Ours; Clockwork's new positioning; Col’Cacchio GO format expanding;  IAS insight into in-house vs agency debate; 2026 Effie SA winners.]]></description>                
                <pubDate>22 October 2026</pubDate>
                <author>Unknown</author>
                <featuredImage>https://admin.marklives.com/temp/images/1792575557.png</featuredImage>
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                <title><![CDATA[#OpEd: Why agencies should be hiring for gaming fluency]]></title>
                <link>https://www.marklives.com/article/44973-oped-why-agencies-should-be-hiring-for-gaming-fluency</link>
                <description><![CDATA[Glenn Marc tackles what cultural fluency in the world of gaming should look like in adland.]]></description>                
                <pubDate>22 October 2026</pubDate>
                <author>OpEds &amp; Letters</author>
                <featuredImage>https://admin.marklives.com/temp/images/1791879674.jpg</featuredImage>
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                <title><![CDATA[#ThisWeek on MarkLives MEDIA: From chatbot to agent • #NextWeek: Loyalty programmes &amp; brand advocates]]></title>
                <link>https://www.marklives.com/article/44977-thisweek-on-marklives-media-from-chatbot-to-agent-nextweek-loyalty-programmes-brand-advocates</link>
                <description><![CDATA[From our sister newsletter on Tuesdays!]]></description>                
                <pubDate>22 October 2026</pubDate>
                <author>MarkLives MEDIA</author>
                <featuredImage>https://admin.marklives.com/temp/images/1792401870.jpg</featuredImage>
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                <title><![CDATA[What MarkLives Premium gets you]]></title>
                <link>https://www.marklives.com/article/45005-what-marklives-premium-gets-you</link>
                <description><![CDATA[Ensure you have direct access to the best insight into the world of marketing & advertising!]]></description>                
                <pubDate>22 October 2026</pubDate>
                <author>Unknown</author>
                <featuredImage>https://admin.marklives.com/temp/images/1690811597.png</featuredImage>
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                <title><![CDATA[#FutureSense: Robert Rose on why speed sands out marketing’s value]]></title>
                <link>https://www.marklives.com/article/44960-futuresense-robert-rose-on-why-speed-sands-out-marketings-value</link>
                <description><![CDATA[The worst thing a brand can publish is something nobody notices.]]></description>                
                <pubDate>15 October 2026</pubDate>
                <author>Charles Lee Mathews</author>
                <featuredImage>https://admin.marklives.com/temp/images/1791800326.jpg</featuredImage>
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                <title><![CDATA[#OnTheRadar: Vodacom leaving Ogilvy for Publicis]]></title>
                <link>https://www.marklives.com/article/44964-ontheradar-vodacom-leaving-ogilvy-for-publicis</link>
                <description><![CDATA[Plus: New WPP Creative CEO, VML global CEO as Jon Cook moves on; Hollard refreshes brand; Warc Media’s latest global ad spend forecast; 2026 Loeries winners.]]></description>                
                <pubDate>15 October 2026</pubDate>
                <author>Unknown</author>
                <featuredImage>https://admin.marklives.com/temp/images/1792049050.png</featuredImage>
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                <title><![CDATA[#ClicksnTricks: Trust me, I’m a creator]]></title>
                <link>https://www.marklives.com/article/44962-clicksntricks-trust-me-im-a-creator</link>
                <description><![CDATA[A decade on, writes Charlie Stewart, influencer marketing's become an increasingly important line on the marketing budget.]]></description>                
                <pubDate>15 October 2026</pubDate>
                <author>Charlie Stewart</author>
                <featuredImage>https://admin.marklives.com/temp/images/1791810411.jpg</featuredImage>
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                <title><![CDATA[#ThisWeek on MarkLives MEDIA: CX, AI &amp; chatbots • #NextWeek: Empty chat box a design failure]]></title>
                <link>https://www.marklives.com/article/44966-thisweek-on-marklives-media-cx-ai-chatbots-nextweek-empty-chat-box-a-design-failure</link>
                <description><![CDATA[From our sister newsletter on Tuesdays!]]></description>                
                <pubDate>15 October 2026</pubDate>
                <author>MarkLives MEDIA</author>
                <featuredImage>https://admin.marklives.com/temp/images/1791793952.jpg</featuredImage>
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                <title><![CDATA[After IPG, Omnicom Advertising finds its shape in South Africa]]></title>
                <link>https://www.marklives.com/article/44949-after-ipg-omnicom-advertising-finds-its-shape-in-south-africa</link>
                <description><![CDATA[At the new structure’s centre is Omnicom Advertising South Africa. We find out more from Luca Gallarelli.]]></description>                
                <pubDate>08 October 2026</pubDate>
                <author>Herman Manson</author>
                <featuredImage>https://admin.marklives.com/temp/images/1791274202.jpg</featuredImage>
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                <title><![CDATA[#WritersBlock: Too much info &amp; nowhere to put it]]></title>
                <link>https://www.marklives.com/article/44951-writersblock-too-much-info-nowhere-to-put-it</link>
                <description><![CDATA[The incoming material for marketers, writes Tiffany Markman, is particularly chaotic…]]></description>                
                <pubDate>08 October 2026</pubDate>
                <author>Tiffany Markman</author>
                <featuredImage>https://admin.marklives.com/temp/images/1791202298.jpg</featuredImage>
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                <title><![CDATA[#OnTheRadar: FCB Africa, Meta Media merge to form Humantruth]]></title>
                <link>https://www.marklives.com/article/44953-ontheradar-fcb-africa-meta-media-merge-to-form-humantruth</link>
                <description><![CDATA[Plus Masoha to lead Humantruth, Himraj to succeed Bachmann at The Mediashop; Warc’s The Future of Strategy 2026; 2026 iPendoring finalists.]]></description>                
                <pubDate>08 October 2026</pubDate>
                <author>Unknown</author>
                <featuredImage>https://admin.marklives.com/temp/images/1791293486.png</featuredImage>
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