Johanna McDowell • #adforumsummit • Reports •

#AdForumSummit: More acquisitions planned — Accenture Interactive

by Johanna McDowell. Much expansion is planned for Accenture Interactive, with more acquisitions in key markets.

#AdForumSummit: Tech and consumers rule — IPG

by Johanna McDowell. IPG consists of many agencies in different disciplines but this presentation was about the group layers that support the various agencies.

#AdForumSummit: The now and the next with MDC Partners

by Johanna McDowell. Advertising and marketing holding company, MDC Partners, is in a time of of deep strategy, planning its future and knowing that the human spirit is alive and well.

#AdForumSummit: Laws of culture with Omnicom’s Sparks & Honey

by Johanna McDowell. Instead of the Omnicom Group hosting a virtual session with all of its agencies, it opted to focus on one of its specialist agencies, Sparks & Honey.

#AdForumSummit: Humanity, ecology & technology — Havas Creative

AdForum Worldwide Summit 2020 Havas Creative session collage

by Johanna McDowell. The third virtual session of the AdForum Worldwide Summit 2020 on Wednesday 1 July was with Havas Creative.

#AdForumSummit: End of big agency network era — Dentsu Aegis Network

AdForum Worldwide Summit 2020 Dentsu Aegis Network session

by Johanna McDowell. Jacqui Kelley, DAN North America CEO, led this second virtual session of the AdForum Worldwide Summit 2020 on Tuesday 30 June.

#AdForumSummit2020: No more mergers, nor office as usual — WPP

AdForum Worldwide Summit 2020 WPP session collage

by Johanna McDowell. Ninety-seven pitch consultants from all over the world attended the first online session with WPP on Monday, 29 June 2020, which was structured as an open conversation in five parts.

#AdForumSummit London: VCCP, MullenLowe & Anomaly

AdForum Worldwide Summit London September 2019

by Johanna McDowell. Our final day often contains a couple of highlights and we weren’t disappointed on Wednesday, 25 September 2019.

#AdForumSummit London: “Media is an art, not an algorithm” — Hegarty

by Johanna McDowell. Meetings and speed-dates with a total of 17 agencies including group and independents —a very big Day 2!

#AdForumSummit London: Clients taking back control of data, processes

by Johanna McDowell. LONDON: Day 1 continued with one of the highlights: meeting with Sir Martin Sorrell.