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#CampagnRadar: If you don’t vote, you may as well agree

We look at the Vote For a Better South Africa campaign by agency Grid Worldwide. Information supplied by Grid Worldwide. Brief Our brief was to get the people who are ‘sitting on the fence’ to go and vote in the upcoming general election. Creative summary The number of people who choose not to vote is […]

#CampaignRadar: Where the best get better

South African agency, Grid Worldwide, has created a campaign for official destination sponsor, Qatar National Tourism Council (QNTC), to celebrate the PSG Winter Training Camp in Doha. The big idea, “Qurated for Performance”, is anchored in the global campaign that broke in December 2018. The concept, “Where the best get better”, is also the title […]

#CampaignRadar: Grid launches #HopeJoanna campaign

#HopeJoanna is a campaign and a movement that traces the challenges South Africans have faced in recent times, and how we have always used hope to imagine and build a better future. South African band Freshly Ground lends its voice to Eddy Grant’s 1988 song to make it unmistakably South African and 21st Century. View […]