Hewlett splits Habari Group, launches major new agency player

By Herman Manson Adrian Hewlett, CEO and founder of the Habari Group, has combined his group’s significant through-the-line, below-the-line, research, digital and social businesses to launch a major new independent advertising agency called Machine. Machine launches as a significant player in the market, with a staff of 80 and revenue of R45 million. Machine swallows former Habari Group agencies Habari Direct, a BTL promotions business (as a... Read More

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