World Cup murals cement reputation of South African illustrators
The South African illustration house Am I Collective has scored a major creative coup when it was commissioned to create 32 murals for ESPN’s 2010 FIFA World Cup campaign under the direction of New York based ad agency Wieden+Kennedy. The 32 murals celebrate each of the 32 teams that will be competing in the 2010 FIFA World Cup. ESPN owns the broadcasting rights to the event in... Read More
5 Reasons why Mashable is the Martha Stewart of Web 2.0!
Mashable is the Martha Stewart of cyberspace. I feel somebody had to put that out there. I have proof. 1. Like Martha, Mashable diggs the colour blue. It’s the stand-out colour on both sites though I suspect Martha’s good taste was first to the party. Mashable probably went blue because it’s the favourite colour of Twitter too, and because (I’m guessing) it works... Read More
Humorous ads featuring Malema, Mugabe even more relevant today
This set of ads were created by ad agency FoxP2 in 2008 to promote use of dairy (an initiative by Milk SA of course) remains remarkably relevant today. Featuring the Malema & Mugabe families the ads call on consumers to rediscover the natural goodness of diary and youth (before the ANCYL hijacked that word to mean 30-somethings). Malema recently visited Mugabe as part of his... Read More
Majut and Sons from #kulula to #FIFA
On April 1st, Kulula.com and its agency King James took yet another dig at FIFA by creating a fictitious law firm called Majut and Sons and notifying FIFA and the media of its application to trademark the Sky™, and potential problems this posed for anyone daring to transgress it. Here is the brochure created by King James. The creative team: Mike Wilson, Paige Nick, Christan... Read More
Low prices and no lawyers please dot com
Kulula.com as agency King James has created a battery of 5 second, tongue in cheek, stings sung in the style of the budget airlines’ iconic audio mnemonic, further reminded consumers of the spat between Kulula.com and FIFA. The creative team: Mike Wilson, Paige Nick, Christan Boshoff and Daniel Pinch. Share| Read More
