Things categorized as 'People Business'
If only Cell C had hired Alex Hunter…
• For online interaction with consumers to be successful, brands are required to undertake a transparent, truthful and open approach to communication. "You need to keep it real," says Alex Hunter, ...
Exclusive: SA business school looks beyond eBook hype with new research project
2 The University of Stellenbosch Business School has teamed up with online retailer Kalahari.net to investigate the impact and value of making content available in eBook format to academic ...The rise of eBooks and the myth of affordability
% Major drum roll from the guys at Amazon.com for their announcement that “Amazon.com customers now purchase more Kindle books (eBooks) than hardcover books.” The group went on to claim that ...
Redesigning the web so consumers benefit
• Broadly speaking, consumers find the online experience disappointing - embarrassingly so, according to Andy Budd, a founding partner and MD of UK-based user experience agency Clearleft. In fact, we only ...
World cup: newspaper editors innovate amid circulation decline
3 The 2010 FIFA World Cup has been the biggest South African news story so far this year. The tournament dominated media coverage over several months, both in the build-up to ...
