The people want to overthrow the ad tracker
You have every reason to be paranoid about your privacy in a digital world, says Dominic White, a security consultant at SensePost and self-proclaimed ‘argumentative Catholic hacker geek’, known under the pseudonym ‘Singe‘ online. White was a speaker at ITWeb’s Security Summit recently held in Sandton, where he discussed the politics and technology around online privacy. The consequences of data-tracking online, by governments, media owners, advertisers... Read More
S’HOT 2011 review: Worth waiting for
The Client: Allan Grey The Agency: King James The Brief: Remind consumers that Allan Gray is a South African investment company that has always focused on long-term investing. Creative Solution: The longer you give something, the more you nurture it, and the more patience you have, the more it will grow. Creative Team: Alistair King (Creative director), Karin Barry-McCormack (Art director), Paige Nick (Copywriter) This ad was also featured in the ‘Create’ pages... Read More
S’HOT 2011 review: End of the Big 5
The Client: Save the Rhino The Agency: Stick The Brief: Highlight the seriousness of the current carnage and show what the eventual outcome of the continued slaughter might turn out to be. Creative Solution: Create intriguing visuals that suggest that when the rhinos have all gone nothing that we can ever do will bring them back. The Big 5 might soon be something of the past. The work was done pro-bono and is running in supportive media including the inflight magazine of... Read More
S’HOT 2011 review: Basejumper
The Client: Land Rover The Agency: Y&R The Brief: Target the lifestyle and leisure segment of the Defender consumer by playing off its class leading off-road capabilities. Creative Solution: Put on your gear, drive up the Matroosberg mountains, park your car and jump out the door. The defender is a vital piece of equipment for the more adventurous at heart. The ad was originated out of the Cape Town office and is running in press and outdoor across Europe as well as locally... Read More
S’HOT 2011 review: Pop culture town
The Client: Toffie Pop Culture festival The Agency: The President The Brief: Create a CI for the annual Toffie Pop Culture festival. Creative Solution: Create a CI that embodies the creative, yet accessible spirit of the festival and conference, based in Cape Town. Creative Team: Peet Pienaar (creative director) This design was also featured in the ‘Create’ pages I compile for AdVantage magazine. It was run in the March 2011 edition of the magazine. Tweet Share/Bookmark Read More
