Saatchi & Saatchi Synergize rebrands as Performics South Africa
Saatchi & Saatchi Synergize, acquired by Publicis Groupe in December 2013, has rebranded as Performics South Africa, joining the global Perfomics network to deliver performance marketing plus creative and strategic services to a diverse range of clients.
Globally, Performics (a Publicis Media company) offers display, search, performance content, social and programmatic buying campaigns to clients.
“This award-winning team brings a diverse range of capabilities to the Performics brand, including several proprietary search methodologies,” says Jason Smit, Performics SA managing director. “The team’s worldwide language-localisation capability includes over 110 languages and dialects, alongside proven performance on both local and global multinational accounts.”
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