New agency for Pioneer Foods’ snack division
DUKE Advertising has been appointed to handle the advertising for Pioneer Foods’ snacks and treats, pasta and legumes categories.
“We are extremely positive about our new partnership with DUKE and believe their depth of experience and comprehensive understanding of our business will serve to strengthen the brands that we have entrusted into their care,” says Danie Bower, Pioneer Foods Essentials marketing executive.
In the past five months, spanning the end of 2017 and start of 2018, DUKE has netted a number of new clients including: AB InBev, RisCura, Jive beverages, Zespri, Constantia Insurance Group, Heart & Stroke Foundation SA and the Young Presidents’ Organization (Africa Region).
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