Mpufane exits M&C Saatchi Abel for SA Tourism
The M&C Saatchi Group has announced the departure of its Johannesburg Group chairperson, Jerry Mpufane, who will be joining South African Tourism as hub head in the Americas.
“It is a privilege to get the opportunity to fly the South African flag, and to join the efforts of positioning our country as a fantastic holiday destination for the people of the Americas,” comments Mpufane, who will be based in New York.
M&C Saatchi Group’s Joburg leadership team will now be spearheaded by the group’s chief creative officer, Neo Mashigo, and supported by senior partners Makosha Maja-Rasethaba, head of strategy, and Adam Weber, executive creative director. The group’s national partner model also means that co-founders and senior executives work weekly across the Cape Town and Johannesburg agencies.
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