Joe Public catches Flying Fish, Castle Free
Joe Public United has picked up Flying Fish and Castle Free from SAB. Work on SAB’s newest non-alcoholic beer, Castle Free, will involve with Joe Public (ATL), Joe Public Connect (digital), Joe Public Engage (PR) and Joe Public Ignite (activations).
“We are honoured and proud to be working on the newly acquired SAB brands,” says Khuthala Gala Holten, Joe Public deputy managing director. “Our work and relationship with the Redd’s, Castle Milk Stout and Brutal Fruit accounts have helped us to build a strong and successful relationship with the client, which has ultimately allowed for continued and excellent growth with the client team.”
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