Bongiwe Tshiqi new editor for Bona
Bongiwe Tshiqi has been appointed as Bona’s new editor. Over the past five months, she has been acting deputy editor and, together with the Bona team, has ensured the continued smooth production of the magazine, which continues to explore issues related to food, home, family, celebrity, entertainment, fashion, beauty and health.
“I’ve always loved the Bona brand, even before I joined the team,” says Tshiqi, “and although the magazine has a perceived older audience, the readership is actually quite young. Over 50% of our readers are under the age of 34. For me, the importance of this magazine is to have conversations with black women that they didn’t necessarily have growing up.”
Tshiqi joined publisher Caxton in 2015 as Bona’s digital editor, before being appointed deputy editor and now editor. She studied journalism at the Durban University of Technology and then worked for various media, including East Coast Radio, Saltwater Girl and Women’s Health magazines.
Comments Anton Botes, Caxton Magazines general manager, “Bongiwe’s broad experience has enabled her to develop an excellent understanding of editorial content, both digital and print, and we look forward to seeing this reflected in the Bona brand. We’re confident that she’ll continue to elevate the brand and we look forward to seeing her personal touch reflected on the magazine’s pages.”