2018 MMA SA Smarties finalists

Part of the global mobile marketing awards programme, the MMA SA Smarties shortlist for 2018 is out. Winners will be announced on 1 November at The Maslow in Sandton.

“There are so many ways nowadays for brands to reach their customers through mobile. Agencies are beginning to experiment and innovate in ways we’ve never seen before and that’s what makes judging the Smarties so unique and inspiring,” says Luisa Mazinter, MMA SA chair and head judge and Tyme chief marketing officer. “Narrowing down to our shortlist was challenging this year as the quality of entrants was very high. It was particularly exciting to see some of the smaller agencies coming through the ranks and delivering exceptional work for big brands. It was also great to see some of the larger, more-traditional agencies embracing the power of mobile.”

“The impact that mobile has on business in the digital space continues to grow each year and that’s why our ethos on measurement and results, coupled with innovation and technology, remains the focal point and is indicative of what our Smarties awards is all about,” says Sarah Utermark, MMA country director.

Finalists

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