Give-away: Quirk Education Mobile Marketing course worth R6200

Quirk Education, MarkLives and TREND are giving away a mobile marketing course form Quirk Education valued at R6200. The course runs from 7 June to July 26. The course is presented entirely online through the Quirk Education Learning Centre – no travel is required.

You will be awarded with a certificate from Quirk Education at the end of the course should you obtain an overall average of 50% or more across the assignments and research project. You will also receive a virtual badge that you can add to your website, blog or social network. The course is endorsed by the Digital Media and Marketing Association (DMMA). This is a valuable prize – please be sure you have the time to complete this course before you enter!

Agile, collaborative agency backed by Quirk Group

by Herman Manson (@marklives) Clients are becoming more frustrated with agencies, especially as agencies grow to become corporates with all the inflexibility and structural issues that entails. As client problems require quicker turn-around, greater flexibility and innovation, their agencies are becoming less likely to fulfil these requirements.

Designed to counter these issues are Kathryn Sharfman’s new agency, Fast and Remarkable. Quirk Group backs the agency in which Sharfman is a shareholder.

Fast and Remarkable officially launched October 1st. The agency brings together teams of experienced freelancers under the project management skills of Sharfman. Sharfman’s husband, Las Madurasinghe, with a background in investment banking, is also involved in the business.

The agency is focussing on digital projects and offerings include strategy, production and media. Focus will be on quick turn-around times, essential in the digital environment, as well as top quality (i.e. remarkable) work and pulling together a network of well vetted and deeply skilled individuals.

Digital has a fairly low barrier to entry, Sharfman notes, and Fast & Remarkable is set up so clients can easily access high-level digital skills and experience. It’s that experience which offers agile solutions to client problems, says Sharfman.

Sharfman says the new agency taps into the collaborative work model with its strong focus on people and maximising their individual contributions for the benefit of clients.

EXCLUSIVE: Quirk Cape Town grabs top ECD

by Herman Manson (@marklives) Conn Bertish has been appointed as the new Executive Creative Director of Quirk Cape Town. Bertish is currently the ECD of JWT Cape Town and member of the JWT global creative council.

Bertish started his career as a copywriter at Ogilvy & Mather in 1999 and became a senior copywriter at The Jupiter Drawing Room Cape Town in 2000 before moving to Saatchi & Saatchi as a creative director. He has been with JWT for close to seven years.

James Mckay, Managing Director of Quirk Cape Town, says the agency has been talking to various top creative talent, including Bertish, for close to 18 months. Mckay, who also worked at JWT before joining Quirk and knows Bertish well, says the agency had to bring an ECD on board with a background in strong idea centric campaigns and that Bertish has a great track record in this regard.

Red, Blue & Yellow — how Quirk Education and Red & Yellow could shake up advertising education

by Herman Manson. Quirk Education and ad school Red & Yellow are merging in a move which could have a significant long-term impact on the skill sets and quality of trainees entering the advertising industry.

Growing up Quirky

At Quirk the interns appoint their own replacements. It’s part of a culture that thrives on empowering staff, getting the best out of them, to the benefit of clients. These guys aremore than digital, they are the future. By Herman Manson

Quirk soon a R100 million revenue company

The team at emarketing agency Quirk is so busy two years after moving into their offices they haven’t had time to finish off interiors properly. So busy in fact they have grown from 60 to 150 people in the past twelve months and will probably just fall short of doubling their R50 million in 2010 revenue over the next financial year.

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