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Columns | An Accountant in Adland – Siwe Thusi

by Siwe Thusi. From the streets to the ether, the toyi-toying is now the sounds of ping notifications flooding...

by Siwe Thusi. For me, strategy is storytelling, and plot twists are ultimately insights that change the cours...

by Siwe Thusi. Different is currency. It is awe-inspiring and a sexy catalyst to the work we aspire to make.

by Siwe Thusi. I thought it would be interesting to analyse some of Kanye West's rap lines in parallel with so...

by Siwe Thusi. Emotional intelligence (EQ) enters the equation when it comes to taking photographs.

by Siwe Thusi. If you think about it, the life hacks that we use all the time are strategies.

by Siwe Thusi. When pondering what ties the worlds of accounting and strategy together, curiosity could be the...

by Siwe Thusi. I attended two events recently, and ruminate here on what I learnt.

by Siwe Thusi. The word “brave” has come up lot in the professional conversation circles I’ve found myself in....

by Siwe Thusi. I want to share how my left brain reacts to a situation, as well as what my right brain thinks ...