by Carey Finn. The award-winning New Zealand author returns to MarkLives to talk about her new book, “How to Tango with a Tiger: a marketer’s guide to working with creative communications agencies”.
Search results for: sarah ritchie
Extract: How to Tango with a Tiger — Sarah Ritchie on top 20 frustrations
by Sarah Ritchie. It may not feel like it sometimes, but every single agency frustration is surmountable.
Extract: How to Tango with a Tiger — Sarah Ritchie on difficult clients
by Sarah Ritchie. “You’ll get the agency you deserve.” For some marketers, that should be a scary thought.
Extract: How to Tango with a Tiger — Sarah Ritchie on procurement
by Sarah Ritchie. Have you ever wondered why more and more excellent agencies are choosing to say no to pitching?
Extract: How to Tango with a Tiger — Ritchie on finding the right agency
by Sarah Ritchie. If you think there should be one perfect agency ‘model’, then you don’t understand agencies.
An agency account manager’s guide to pretty much everything
by Carey Finn. Sarah Ritchie’s award-winning book goes where few have gone before.