by Oresti Patricios (@orestaki) It’s not the first time I’ve found a Coca-Cola campaign by FCB Johannesburg that’s stood out as my ‘best of the week’ — after all, it’s a brand that is made or broken by its image and brand identity. This time, it was the Coca-Cola Rainbow Nation experience in Jozi, part of the buildup to the Freedom Day celebrations, marking 20 years of democracy in South Africa, on 27 April 2014.
Search results for: rainbow nation
The Real McCoy: Of startups, challengers and nation brands
by Sean McCoy. Let’s rediscover that which makes us magical as South Africans and restore our unique flavour and potential as a country.
#MagLoveTop10: Best magazine covers of 2016 — international
by MediaSlut. This week, we’re looking at the 10 best international magazine covers of 2016!
The Real McCoy: Returning the rainbow
by Sean McCoy (@TheRealMcCoyTRM) As the elections become a distant memory and the dust has settled on the parliamentary process, the inauguration ceremony and the new cabinet, it is time to return to work. Ordinary citizens such as you and I — we, too, can make a difference and have a role to play in Brand South Africa.
#Top40TVratings: There’s a Schuster on my stoep!
by SAARF & MarkLives (@marklives) So, the 2014 FIFA World Cup is done and dusted, and has vanished off our SAARF/MarkLives #Top40TVratings national and DStv charts, but Leon Schuster’s There’s a Zulu on My Stoep (1993) is still tickling the rainbow nation’s funny bones more than 20 years on, having made it to no. 16 nationally and no. 26 on DStv for the week of July 14–20!
Curiosity: EGBOK and Springboks
by Marguerite Coetzee. Just as the springbok transitioned from a symbol of separation to hope and then to unity, so, too, can we shift our national narrative and know that Everything’s Gonna Be OK.
Bathong. Can we stop being so weird about BEE?
by Skhumbuzo Tuswa. We can’t rely on people who benefit from a lack of transformation to be its drivers.
MarkLives #AdChamps of the Month [Apr 2020]
by Kyle de Waal & Morgan Botha. Here’s our choice of brilliant ads that connect and inspire during these tough times of lockdown.
EXCLUSIVE: Kessel rejoins adland as creative lead for Liquid
by Herman Manson. The former Leo Burnett South Africa CEO/CCO and OwenKessel co-founder is now leading creative at WPP’s bespoke agency for Distell.
Watched: Top 10 TV shows deciphered — Nov 2019
by Richard Lord. November 2019 was all about the 2019 Rugby World Cup final between South Africa and England.