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Promise announces BEE deal

Verushen Reddy has acquired a 26% equity holding in the Promise Group, which will see the agency’s BBBEE rating improve from Level 5 to Level 2 on the new codes. Reddy will take up the position of director: strategy and digital marketing innovation at the agency. “Promise is already among the best-performing agencies in the […]

Promise made good

by Herman Manson (@marklives) Marc Watson and James Moffatt promised themselves they would one day launch their own agency. When they did, they called it Promise.