Gestalt: Data-driven ‘micro-moment’ strategy

by Leeya Hendricks. ‘Micro-moments’ in the customer experience are vital because they’re treasure troves of data about the buyer’s journey.

Headspace: Marketing to moments — emotion, purpose & effectiveness

by Tenielle Maris. Never has there been a better time to pinpoint the most-opportune moments to make your brand hard to resist.

Directory of independent creative agencies in South Africa 2021

We’ve created a table of independent creative agencies in South Africa. Listings are voluntary and made directly by the agencies involved.

Q5: In a remote world, comms is king — Browning-de Villiers [interview]

Carey Finn talks to Sarah Browning-de Villiers about the challenges lockdown and WFH have posed to communications for companies, and possible solutions.

#Transformers: Covid-19 can be a transformation catalyst — Mike Perk

by Charlie Mathews. “Transformation is a radical act of converting hierarchies into democracies,” says this speaker, facilitator and coach on culture change needed for cultural transformation in this interview.

Zeitgeist of Now: Privacy in today’s world & what it means for brands

by Jason Stewart. Less than a decade ago, privacy was easy to achieve — not so today.

#Transformers: Reinventing the creative self with Lebz Skywalker

by Charlie Mathews. MarkLives speaks to multimedia artist, Lebogang Tshetlo about his multiple transformations, and how he’s transmuted personal pain to find a new sense of self.

#Transformers: Transforming startup culture [video]

by Charlie Mathews. A pragmatic, centred approach to building a business is transformational.

#Transformers: Structural transformation matters. Just do it!

by Charlie Mathews. As the world watched ordinary Americans courageously face off a Trumpian display of violent, systematic racism backed by police brutality, Nike made an ad.