#BigQNarratives: An African narrative — is there such a thing?

by MarkLives. Michelle Beh is our second panellist to tackle: “Are SA ad agencies and brands embracing an authentically African narrative and aesthetic or do they continue to imitate US and European work?”

Who should drive client relationships in the agency?

by Michelle Beh. Should it be the client service director? Or should it be the creative director who’s ultimately responsible for delivering the solutions that clients are looking for?

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