Who should drive client relationships in the agency?

by Michelle Beh. Should it be the client service director? Or should it be the creative director who’s ultimately responsible for delivering the solutions that clients are looking for?

#SPOTLIGHT: Sometimes you need more than yoga and a doughnut

by Carey Finn. What can agencies do to promote wellbeing in the workplace? MarkLives speaks to a range of voices.

#AgencyFocus: Jupiter CT snags Beares, prepares for comeback

by Carey Finn. The ad agency has landed firmly on its feet after a series of setbacks in 2017.

#BigReads2017: The agencies that made waves in 2017

by Herman Manson. We list the agencies you made time to read about here on MarkLives during 2017.

Job losses as Jupiter Cape Town restructures

by Herman Manson. The Jupiter Drawing Room (Cape Town) has restructured and rescaled its business after a tough 2017.

#Campaigns: When the TV personae of beer & cider meet up

BREAKING: Today Distell is launching its new ad for EDGE, its new category-breaker, right here on MarkLives.

#BrandFocus: The power of OneDayOnly deals

by Sabrina Forbes. “I didn’t wake up wanting to buy a R5 000 camera. But there I was, trying to buy it. This is powerful stuff,” says Maurits Vermeulen.

#TheInterlocker: Solving issues • Skills • Advice • Digital PR • BBBEE

by MarkLives. Jessica Yellin, Michelle Cavé, Tanya Kovarsky and Maciek Dubla each share something they believe their PR peers would benefit from reading. Cian Mac Eochaidh also gives some insight into BBBEE.

The CX-Files: Seven dos & don’ts of journey mapping

by Julia Ahlfeldt. For many businesses, journey mapping is their first foray into customer-centric thinking. Here’s how to make sure you make the most of customer journey mapping.