by Michelle Beh. Is a logo conceptualised and designed in three days worse than a logo that takes three weeks to be developed?
by Tumi Rabanye. The new year spells opportunity: a new way to raise the relevance of the agency-client relationship. But the change begins within.
by Leigh Tayler. How does a brand get speed to market right when operating in a cancel culture? It needs to shift its perspective.
by Shaune Jordaan. Personal, visual and always visible — these are the ingredients for connecting with customers in 2020.
by Wayne Naidoo. Just perhaps, in 2020 we should ditch all the cleverness and great new things and focus on the going back to the old ways of doing things, the ways that worked and created powerful, memorable advertising?
by MarkLives. This week we feature insight into Pernod Ricard SA’s 141 Responsible Drinking campaign by Publicis Machine and TinToy Productions.
Adrian Hewlett, CEO and founder of the Habari Group, has combined his group’s significant through-the-line, below-the-line, research, digital and social businesses to launch a major new independent advertising agency called Machine.
by Oresti Patricios. Thank goodness for disruptive home-grown brand Jet, which hit a homerun with its February campaign from Joe Public United!