by Herman Manson. Nedbank has announced the agencies selected to work on its TTL, sponsorship, and digital marketing communication strategies from 2019.
by Herman Manson. The pitch is being managed by Yardstick.
by Sabrina Forbes. Joe Public has evolved from traditional ATL to digital at the core — enter Joe Public 2.0.
by Oresti Patricios. This week, Nedbank — and Joe Public United and PHI of The Star Film Company — must take a bow again for a clever set of ads that work on two levels.
by Oresti Patricios. Nedbank CIB’s ad from Joe Public takes viewers on a journey through a changing landscape of nature, humanity and tech.
by MarkLives. There were 142 winners announced on Thursday night at the 11th Annual Bookmarks rewarding excellence in digital and recognising the powerful impact interactive has on the overall marketing mix.
The 2019 IAB Bookmark Awards finalists have been announced across 76 categories. The awards honour students, individuals, agencies, publishers and brands using digital and mobile channels. The final round of judging takes place on site in Johannesburg and Cape Town 8–9 March 2019 and the winners will be announced at the 11th Annual Bookmark Awards […]
by Herman Manson. We reveal the agency considered to have contributed the most to agency diversity and transformation in SA during 2018.
by Khuthala Gala Holten. It’ll be important to be hyperaware of the big shifts while not abandoning the traditional approaches that continue to work well.
by Herman Manson. Nedbank, Wimpy, Absa/Barclays, H&M and MultiChoice Africa were but a few of the account pitches and new business wins last year.