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The two creepiest Loerie winning ads this year

MarkLives.com picked the two creepiest ads awarded at the Loeries this year.

1. Fox International Channels, TOP TV: Life goes on. Again.
Agency: Ireland/Davenport
Loerie: Campaign Silver TV Trailers, Channel & Station Promos

2. VW Polo GTI: Date Drive
Agency: Ogilvy Cape Town
Campaign Bronze PR Communication Campaign
Silver Microsite
Campaign Silver Digital Mixed-Media Campaign

South Africans could apply for date drives in the new Polo GTI. It would help them impress a hot date ‘and improve their chance of scoring.’ Participants filled in pre- and post- ‘drive’ questionnaires.