by Carey Finn. Efficiency is the name of the game, according to Oliver Africa’s leadership team.
by Bobby Amm. The knock-on effect in the South African commercial service industry has been evident, with a huge drop in work this past summer season.
by Johanna McDowell. DDB was first up and it’s fascinating to see how a leadership change in the past 18 months has changed the way that this agency presents itself.
by MarkLives. What are the expectations of South Africa’s marketing and advertising leaders for the industry in 2018? Next up is Johanna McDowell of Independent Agency Search and Selection Company.
by Bobby Amm. Any advantage to using an ad agency’s in-house production company on mid-to-high-end projects may be short-lived.
South African online insurance and financial comparison website, Hippo.co.za, has moved its advertising account in-house. “As a growing brand, we are always pushing boundaries and venturing into untouched avenues which is why we have decided to move away from using advertising agencies in June 2016 and are now running all marketing services in-house,” says Derek […]
Cheryl Hunter’s weekly pick of recent product, packaging, design and food launches: Weylandts launches Tastemakers, Brandhouse mixes it up, Source Africa opens in Cape Town, and StreetSmart hits the R10m mark.
by Gillian Rightford. Let’s look at how to build a process and culture that generates great creative output.
by MarkLives. Subject to finalisation, Media24 wants to close five magazines and two newspapers; outsource and reduce the frequency of its remaining monthly magazines; take two newspapers digital only; and reduce staff in related support services.
Founded in 2012, the New Generation Social & Digital Media Awards are the largest celebrated digital awards in the South Africa. Not only do we honour the South African creative agency teams for their innovative use of social and digital media, and cutting-edge use of online media and tools, we also acknowledge corporate companies and […]