by Johanna McDowell. Since the pandemic outbreak, everyone seems to have become more adept at video-conferencing. How is this working in the agency pitch space?
by Johanna McDowell & César Vacchiano. Where to from here? We present 10 trends for 2020 and the decade to come.
by Johanna McDowell. Here are seven possible trends that stood out at the recent AdForum Worldwide Summit in London, 22–25 September 2019.
by Johanna McDowell. At our masterclass last month, César Vacchiano shared with us some global trends in the advertising and communication industry.
by Johanna McDowell. We pitch consultants met with MullenLowe Group LA, The Shipyard (on a ship!), Agency Mania and Scopen on Day 4 of the AdForum Worldwide Summit Los Angeles, Thursday, 11 April 2019.
by Herman Manson. Today we reveal which pitch consultant agency execs are most likely to recommend to a client.
by Johanna McDowell. Marketing supplier duplications are less obvious than might occur when procuring furniture or more-tangible services and products.
by Johanna McDowell. Agencies need practice in order to optimise their sales pitch to potential clients and this opportunity was offered to eight black-owned agencies last month.
by Carey Finn. In the pipeline are new offerings, as well as a new name, for the Joburg-based agency.
by Johanna McDowell. Leading marketers met with agencies last month to discuss the thorny, and often misjudged, issue of collaboration among agencies for the purpose of achieving business objectives for marketers.