Search results: Scopen

2019 AgencyScope SA fieldwork to start

Johanna McDowell, Scopen partner and director for the UK and South Africa, has announced the start of fieldwork for AgencyScope South Africa 2019/20. It will include face-to-face interviews with an anticipated 260 chief marketing officers (CMOs) this year. Biennial study AgencyScope South Africa is a biennial study conducted by international research consultancy, Scopen, on what […]

2018 FM AdFocus winners

Financial Mail AdFocus has announced its 2018 winners list. This year included the addition of a new category, the Financial Mail Creative Challenge, and the Shapeshifter Award replacing the New Broom from previous years. The Creative Challenge is a print-advertising contest that gives art directors and copywriters an opportunity to deliver high-impact, tactical print ads […]